CISO Tribune

Vendor comparison · 2 companies

Valence vs WatchGuard Technologies

Valence sells a platform that discovers and protects human, non-human, and AI agent identities across endpoint, cloud, and SaaS. WatchGuard Technologies sells a Unified Security Platform that combines network, endpoint, identity and cloud protection, purpose-built for MSPs servicing midsize companies and SMBs. CISO Tribune files both under Identity threat detection and response. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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Up to four companies side by side.

  • Valence
  • WatchGuard Technologies
Valence vs WatchGuard Technologies: Products, Customers and Funding Compared
ValenceValence sells a platform that discovers and protects human, non-human, and AI agent identities across endpoint, cloud, and SaaS.valencesecurity.comWatchGuard TechnologiesWatchGuard Technologies sells a Unified Security Platform that combines network, endpoint, identity and cloud protection, purpose-built for MSPs servicing midsize companies and SMBs.watchguard.com
What it sells
  • SaaS Identity Threat Detection and Response (ITDR)Monitors identity activity across SaaS to detect threats.
  • Unified Security Platform[1][5]WatchGuard unifies network, endpoint, identity and cloud protection under one agent, one console and one AI intelligence layer.
  • Firebox M Series[9]Firebox M Series rackmount appliances provide NGFW features.
  • Endpoint Security 360[11]WatchGuard Endpoint Security 360 is an autonomous zero trust endpoint detection and response solution.
  • AuthPoint[7][12][13]WatchGuard AuthPoint provides cloud-based authentication and access to applications.
  • Total Identity Security[13]Total Identity Security combines AuthPoint MFA with Dark Web Credential Monitoring.
  • WatchGuard Cloud[1][5][7][9][13]WatchGuard Cloud is built for MSPs and gives one place to deploy, standardize, monitor and report across all customers.
  • Compliance Reporting[15]WatchGuard Compliance Reporting offers configurable compliance controls and reports for regulatory needs.
Categories
Headquarters
Not stated on its pagesSeattle, United States[4]
Founded
Not stated on its pagesNot stated on its pages
Ownership and funding
Not stated on its pagesOwned by Vector Capital since 2022[6]
Named customers
Not stated on its pagesNot stated on its pages
Recent news
Not stated on its pages
  • July 7, 2026WatchGuard Technologies appointed Vincent Hwang as Chief Product Officer, reporting to CEO Joe Smolarski.[16]
G2 and Gartner Peer Insights
  • G2: listed, seen November 4, 2026[4]
  • Gartner Peer Insights: Not stated on its pages
  • G2: Not stated on its pages
  • Gartner Peer Insights: listed, seen October 30, 2026[6]
Who it fits
From its own pages, Valence sells mainly to security teams that need to discover, protect, and detect and respond to threats across their SaaS and AI ecosystem. Valence also addresses SaaS admins, who work with security teams on a unified view of SaaS and AI risks. Valence works with business users to understand and address risks they configured. Valence offers a route for organizations that want to develop integrations for proprietary or highly specialized SaaS apps. Valence says its platform helps find and fix risks across mission-critical SaaS applications.WatchGuard delivers its security to businesses exclusively through managed service provider and reseller partners. Businesses receive protection configured and managed for them by a local WatchGuard partner. WatchGuard describes its devices as suited to securing branch offices, distributed networks and large data centers. WatchGuard secure access points are described for small offices, retail locations, schools, warehouses and outdoor deployments. WatchGuard Endpoint Security 360 is described as suited to organizations and MSPs.
Last verified
November 2, 2026September 27, 2026

Where they overlap

  • Valence and WatchGuard Technologies are both filed under Identity threat detection and response.

Where they differ, field by field

  • Valence's primary category is SaaS security posture; WatchGuard Technologies's is Firewalls and NGFW.
  • Valence is also filed under Non-human identity security. WatchGuard Technologies is also filed under EDR and XDR and Workforce IAM and SSO.
  • Valence lists SaaS Identity Threat Detection and Response (ITDR). WatchGuard Technologies lists Unified Security Platform, Firebox M Series, Endpoint Security 360, AuthPoint, Total Identity Security and 2 more.
  • WatchGuard Technologies is headquartered in Seattle, United States.
  • WatchGuard Technologies is owned by Vector Capital, since 2022.

What it sells: Valence

What SaaS Identity Threat Detection and Response (ITDR) does
Valence delivers identity threat detection and response across a SaaS ecosystem. Valence monitors activity across users, service accounts, tokens, and integrations to identify suspicious access patterns, privilege abuse, and signs of compromise. Valence correlates events across applications to uncover threats that are difficult to detect in isolation.

What it sells: WatchGuard Technologies

What Firebox M Series does[9]
Firebox M Series rackmount appliances provide NGFW features. Firebox rackmount appliances integrate with WatchGuard Cloud and ThreatSync and offer centralized management and AI-powered XDR correlation.
What Endpoint Security 360 does[11]
WatchGuard Endpoint Security 360 is an autonomous zero trust endpoint detection and response solution that blocks unknown applications automatically and continuously monitors trusted applications for signs of compromise. WatchGuard Endpoint Security 360 provides visibility into blocked executions, compromised trusted applications and the progression of attacks across endpoints.
What AuthPoint does[7][12][13]
WatchGuard AuthPoint provides cloud-based authentication and access to applications. AuthPoint MFA supports push, passkeys, TOTP, QR codes, hardware tokens and zero trust policies. AuthPoint is managed in WatchGuard Cloud, which configures policies, synchronizes users and enforces controls from one interface.
What Total Identity Security does[13]
Total Identity Security combines AuthPoint MFA with Dark Web Credential Monitoring. WatchGuard continuously monitors workforce user credentials across dark web, deep web and breach databases using AI-driven intelligence, and can alert affected end users directly. WatchGuard Cloud lets MSPs manage MFA and credential monitoring across customer accounts.
What WatchGuard Cloud does[1][5][7][9][13]
WatchGuard Cloud is built for MSPs and gives one place to deploy, standardize, monitor and report across all customers. ThreatSync XDR is part of WatchGuard Cloud and correlates activity across WatchGuard security layers. WatchGuard Cloud provides visibility, configuration control and real-time threat monitoring so MSPs can manage network security from anywhere with an Internet connection.
What Compliance Reporting does[15]
WatchGuard Compliance Reporting offers configurable compliance controls and reports for regulatory needs. WatchGuard Compliance Reporting is integrated with WatchGuard NDR and WatchGuard SaaS, delivering over 100 AI-refined network cybersecurity controls. WatchGuard Compliance Reporting includes configurable compliance report templates for ISO-27001, NIST 800-53, NIST 171/CMMC, UK Cyber Essentials, FFIEC, CISA Ransomware Defense, Cyber Insurance Compliance and Supply Chain Compliance.

Questions about Valence and WatchGuard Technologies

What do Valence and WatchGuard Technologies sell?
Valence sells SaaS Identity Threat Detection and Response (ITDR). WatchGuard Technologies sells Unified Security Platform, Firebox M Series, Endpoint Security 360, AuthPoint, Total Identity Security and 2 more.
Are Valence and WatchGuard Technologies in the same category?
They share Identity threat detection and response. Valence's primary category is SaaS security posture and WatchGuard Technologies's is Firewalls and NGFW.
Where are Valence and WatchGuard Technologies headquartered?
WatchGuard Technologies is headquartered in Seattle, United States.
Who owns Valence and WatchGuard Technologies?
WatchGuard Technologies is owned by Vector Capital, since 2022.
Who are Valence and WatchGuard Technologies sold to?
From its own pages, Valence sells mainly to security teams that need to discover, protect, and detect and respond to threats across their SaaS and AI ecosystem. WatchGuard delivers its security to businesses exclusively through managed service provider and reseller partners.
What have Valence and WatchGuard Technologies announced recently?
July 7, 2026: WatchGuard Technologies appointed Vincent Hwang as Chief Product Officer, reporting to CEO Joe Smolarski.

About Valence

Valence sells a platform that discovers and protects human, non-human, and AI agent identities across endpoint, cloud, and SaaS. Valence combines SaaS security and AI governance to enable security teams to discover, protect, and detect and respond to threats across their SaaS and AI ecosystem.[1][3][5]

Valence says human, non-human, and agentic identities are spread across SaaS, cloud, and endpoints, far beyond what IAM was built to track. Valence says chained identities and privileges span systems, turning one rogue agent into an enterprise-wide incident. Valence says its platform lets teams enforce least privilege on agents and identities, fix misconfigurations, and control how AI connects to critical apps.[3][5][14]

In its Microsoft 365 coverage, Valence combines SaaS Security Posture Management (SSPM), SaaS risk remediation and SaaS Identity Threat Detection and Response (ITDR) capabilities to find and fix Microsoft 365 security risks. Valence identifies and monitors both sanctioned and unsanctioned SaaS applications, including shadow IT and AI tools. Valence builds an inventory of SaaS apps and users.[3][6]

Valence identifies misconfigurations, policy gaps, and configuration drift, presenting priorities and remediation paths. Valence supports compliance with industry frameworks such as CIS, ISO, SOC2, and NIST.[3][7]

Valence delivers unified SaaS and AI Security Posture Management with centralized governance across every application. Valence continuously maps AI usage across SaaS, cataloging embedded AI features, integrations, and AI agents. Valence identifies and manages shadow AI tools and AI agents adopted outside of sanctioned workflows. Valence evaluates how AI capabilities and agents access data, what permissions they hold, and what actions they are allowed to perform. Valence says security teams can apply least-privilege controls to AI agents.[3][7][8]

Valence offers remediation options that include manual and automated capabilities and business user collaboration. Security teams can apply one-click fixes directly from Valence or define automated triggers, outreach, and actions to enforce security policies. Valence collaborates with business users over Slack or email to address risks they configured. Valence delivers identity threat detection and response across a SaaS ecosystem. Valence monitors activity across users, service accounts, tokens, and integrations to identify suspicious access patterns, privilege abuse, and signs of compromise. Valence correlates events across applications to uncover threats that are difficult to detect in isolation.[3][9]

Valence integrates and supports over 150 SaaS applications such as Microsoft 365, Google Workspace, Salesforce, Okta, and GitHub. Valence Connector Studio extends SaaS security to every application an organization relies on. Valence lets organizations use a simple REST API to ingest data from custom sources. Valence identifies Slack accounts that bypass corporate IdP management. Valence detects and manages GitHub accounts that bypass corporate SSO/IdP. Valence says it empowered Lionbridge to revoke 95% of obsolete or inactive OAuth and API tokens almost immediately. Highspot reduced external data shares by 55% over six months.[1][3][6][7][10][11][12][13]

Valence on the record

Sources

Valence full record

  1. [1]valencesecurity.comValence · valencesecurity.com · undated page, accessed September 27, 2026 · Tier A
  2. [2]Israeli cybersecurity startup valence launches out of stealth with 7m in fundingValence · valencesecurity.com · undated page, accessed September 27, 2026 · Tier A
  3. [3]SaaS Application Security Platform | ValenceValence · undated page, accessed October 29, 2026 · Tier A
  4. [4]Valence Reviews 2026: Details, Pricing, & FeaturesG2 · undated page, accessed October 29, 2026 · Tier C
  5. [5]The Leader in SaaS and AI Security, Built for the Agentic Era | ValenceValence Security · undated page, accessed November 4, 2026 · Tier A
  6. [6]Comprehensive Microsoft 365 Security and Risk RemediationValence Security · undated page, accessed November 4, 2026 · Tier A
  7. [7]SaaS Security Posture Management | ValenceValence Security · undated page, accessed November 4, 2026 · Tier A
  8. [8]AI Security Posture Management (AI-SPM)Valence Security · undated page, accessed November 4, 2026 · Tier A
  9. [9]Identity Threat Detection and Response (ITDR) | ValenceValence Security · undated page, accessed November 4, 2026 · Tier A
  10. [10]Valence Connector Studio | Extend SaaS Security to Any ApplicationValence Security · undated page, accessed November 4, 2026 · Tier A
  11. [11]Remediate Your Slack Security Risks | ValenceValence Security · undated page, accessed November 4, 2026 · Tier A
  12. [12]GitHub Security: Manage Risks with ValenceValence Security · undated page, accessed November 4, 2026 · Tier A
  13. [13]Google Workspace Security | Protect Your SaaS EnvironmentValence Security · undated page, accessed November 4, 2026 · Tier A
  14. [14]Salesforce Security | Protect Your SaaS EnvironmentValence Security · undated page, accessed November 4, 2026 · Tier A

WatchGuard Technologies full record

  1. [1]watchguard.comWatchGuard Technologies · watchguard.com · undated page, accessed September 27, 2026 · Tier A
  2. [2]Watchguard launches new high performance firebox appliances secure modernWatchGuard Technologies · watchguard.com · published June 2, 2026 · Tier A
  3. [3]vectorcapital.comVector Capital · vectorcapital.com · published July 5, 2022 · Tier A
  4. [4]Dex991WatchGuard Technologies via SEC EDGAR · sec.gov · published July 25, 2006 · Tier A
  5. [5]WatchGuard | Comprehensive Cybersecurity SolutionsWatchGuard Technologies · undated page, accessed October 30, 2026 · Tier A
  6. [6]WatchGuard Reviews, Ratings & Features 2026 | Gartner Peer InsightsGartner Peer Insights · undated page, accessed October 30, 2026 · Tier C
  7. [7]Centralized Management & Visibility | WatchGuard CloudWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  8. [8]Managed Security Services for MSPs | WatchGuardWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  9. [9]Rackmount Firewall Appliances | WatchGuardWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  10. [10]WatchGuard Endpoint Security | AI-Powered ProtectionWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  11. [11]WatchGuard Endpoint Security 360 - Zero Trust EDRWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  12. [12]AuthPoint 30-Day Free Trial | WatchGuard Free AuthPointWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  13. [13]AuthPoint Total Identity Security | WatchGuardWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  14. [14]Secure Wireless APs for Your Business | WatchGuardWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  15. [15]Compliance Reporting | WatchGuardWatchGuard Technologies · undated page, accessed November 10, 2026 · Tier A
  16. [16]WatchGuard Appoints Vincent Hwang as Chief Product OfficerWatchGuard Technologies · published July 7, 2026 · Tier A

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