CISO Tribune

Vendor comparison · 2 companies

TrustArc vs Zenity

TrustArc sells data privacy management software and privacy consulting services. Zenity sells an AI agent security platform built to govern how agents behave, not just what they say or generate. CISO Tribune files both under AI governance. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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  • TrustArc
  • Zenity
TrustArc vs Zenity: Products, Customers and Funding Compared
TrustArcTrustArc sells data privacy management software and privacy consulting services.trustarc.comZenityZenity sells an AI agent security platform built to govern how agents behave, not just what they say or generate.zenity.io
What it sells
  • PrivacyCentral[3][5]PrivacyCentral automates privacy compliance management using pre-defined controls mapped to privacy and security laws.
  • Trust Center[3][6]Trust Center is a no-code hub for privacy, security, legal and compliance documents, disclosures and policies.
  • Program Builder[1][3]Program Builder guides users to a prioritized, expert-built privacy program plan.
  • AI Observability[5]Builds a live inventory of every agent across an organization's environment and tracks the data those agents access.
  • AI Security Posture Management (AISPM)[7]Evaluates configuration, permissions, and integrations before an agent goes live.
  • Boundaries[4][6][8]Evaluates every agent action in real time against an organization's rules and decides to let it through, block it, or shut the agent down.
  • AI Detection and Response (AIDR)[9]AIDR reads the full sequence of an agent's activity, detecting threats mapped to the OWASP LLM and MITRE ATLAS frameworks.
  • Zenity Security Assessment Hub[13]A set of 10 free, open-source tools built by Zenity Labs to help security teams identify and understand immediate risks.
Categories
Headquarters
San Francisco Bay Area, United States[2]Not stated on its pages
Founded
Not stated on its pages2021[2]
Ownership and funding
Not stated on its pagesPrivately held[3][6][17]
Named customers
Not stated on its pagesNot stated on its pages
Recent news
  • December 18, 2025TrustArc announced the general availability of Arc, an evolution of its platform for managing privacy compliance.[9]
  • September 23, 2026Zenity was named a Market Shaper in Gartner's inaugural Emerging Market Quadrant for AI Application Security.[15]
  • August 3, 2026Zenity announced a $125 million Series C round led by Norwest.[14]
  • June 17, 2026Zenity and Carahsoft announced a partnership under which Carahsoft serves as Zenity's Public Sector distributor.[17]
  • March 17, 2026Zenity announced general availability of runtime security controls for AI agents built on Microsoft Foundry.[16]
G2 and Gartner Peer Insights
  • G2: listed, seen October 29, 2026[4]
  • Gartner Peer Insights: Not stated on its pages
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
Who it fits
From its own pages, TrustArc sells mainly to privacy, legal and compliance teams that need to meet global privacy regulations. TrustArc describes under-resourced internal legal teams, privacy offices and lone privacy officers as customers for its consulting. Its customer quotes come from roles such as chief compliance officer and data protection officer.Zenity describes a global financial services firm and a global asset manager as organizations that write policy rules for agents. Zenity covers agents embedded in SaaS tools, home-grown agentic platforms in the cloud, and end-user devices. Zenity gives security and platform teams a single place to surface, enforce, and protect MCP usage.
Last verified
November 2, 2026November 9, 2026

Where they overlap

  • TrustArc and Zenity are both filed under AI governance.

Where they differ, field by field

  • TrustArc's primary category is Privacy management; Zenity's is AI model and agent security.
  • TrustArc lists PrivacyCentral, Trust Center and Program Builder. Zenity lists AI Observability, AI Security Posture Management (AISPM), Boundaries, AI Detection and Response (AIDR) and Zenity Security Assessment Hub.
  • TrustArc is headquartered in San Francisco Bay Area, United States.
  • Zenity was founded in 2021.
  • Zenity is privately held.

What it sells: TrustArc

What PrivacyCentral does[3][5]
PrivacyCentral has over 20,000 pre-defined controls mapped across 140+ privacy and security laws and standards. It uses a controls-based framework and AI-powered functionality to identify compliance gaps and track progress. It connects compliance tasks to Jira and ticketing systems. It includes drag-and-drop dashboards for tracking KPIs.
What Trust Center does[3][6]
Teams can publish policies, sub-processor disclosures and terms of service in Trust Center. Sensitive files such as SOC2 reports can be kept behind permissions. Confirmed subscriptions sync to Consent & Preference Manager.
What Program Builder does[1][3]
Program Builder guides users to a prioritized, expert-built plan mapped to the Nymity framework. It is meant for standing up a new privacy program or maturing an existing one.

What it sells: Zenity

What AI Observability does[5]
AI Observability is Zenity's discovery and visibility layer for AI agents. Data Lens surfaces sensitive files and pages that are both frequently accessed and broadly exposed across agents.
What AI Security Posture Management (AISPM) does[7]
AISPM evaluates configuration and permissions for agents embedded in platforms like Microsoft Copilot Studio, ChatGPT Enterprise, and Salesforce Agentforce. AISPM applies stricter enforcement in production and more flexible policy in development or sandbox environments.
What Boundaries does[4][6][8]
Boundaries is Zenity's runtime enforcement engine. A rule written once in Boundaries is enforced on Copilot, ChatGPT Enterprise, Agentforce, Bedrock, coding agents, and homegrown builds. Boundaries includes a built-in AI assistant that turns a plain-language request into a working rule.
What AI Detection and Response (AIDR) does[9]
AI Detection and Response (AIDR) is Zenity's runtime security layer for AI agents. AIDR detects direct and indirect prompt injection and blocks execution before the agent acts on them. AIDR breaks every agent interaction into individual steps and groups them by thread in a single activity table.
What Zenity Security Assessment Hub does[13]
The Zenity Security Assessment Hub is built by Zenity Labs. The tools take a Red-Team approach to visualize threats across Microsoft 365, with a focus on 365 Copilot, Copilot Studio, and Power Platform.

Questions about TrustArc and Zenity

What do TrustArc and Zenity sell?
TrustArc sells PrivacyCentral, Trust Center and Program Builder. Zenity sells AI Observability, AI Security Posture Management (AISPM), Boundaries, AI Detection and Response (AIDR) and Zenity Security Assessment Hub.
Are TrustArc and Zenity in the same category?
They share AI governance. TrustArc's primary category is Privacy management and Zenity's is AI model and agent security.
Where are TrustArc and Zenity headquartered?
TrustArc is headquartered in San Francisco Bay Area, United States.
When were TrustArc and Zenity founded?
Zenity was founded in 2021.
Who owns TrustArc and Zenity?
Zenity is privately held.
Who are TrustArc and Zenity sold to?
From its own pages, TrustArc sells mainly to privacy, legal and compliance teams that need to meet global privacy regulations. Zenity describes a global financial services firm and a global asset manager as organizations that write policy rules for agents.
What have TrustArc and Zenity announced recently?
December 18, 2025: TrustArc announced the general availability of Arc, an evolution of its platform for managing privacy compliance. September 23, 2026: Zenity was named a Market Shaper in Gartner's inaugural Emerging Market Quadrant for AI Application Security.

About TrustArc

TrustArc sells data privacy management software and privacy consulting services. TrustArc says its AI-powered platform brings a whole privacy program under one roof. TrustArc says Arc Intelligence handles the complexity, and says its migration team gets customers live quickly. TrustArc says its AI capabilities are backed by 28+ years of in-house privacy expertise.[3]

TrustArc offers PrivacyCentral for privacy compliance automation. PrivacyCentral has over 20,000 pre-defined controls mapped across 140+ privacy and security laws and standards. The control library is continuously updated by privacy and legal experts. PrivacyCentral uses a controls-based framework and AI-powered functionality to identify compliance gaps, recommend, assess and score evidence, track compliance progress, and prioritize tasks. PrivacyCentral includes 1200+ common controls so teams do not answer the same questions for every new regulation.[3][5]

PrivacyCentral identifies shared requirements across multiple frameworks, and TrustArc says this cuts up to 30% of redundant actions. A customer quote says that using AI Evidence Analyzer, teams can quickly identify areas that need attention without having to dive deep into each assessment manually. Teams can upload organizational hierarchy maps to customize workflows and assign responsibility. PrivacyCentral connects compliance tasks to Jira and ticketing systems so new obligations land with the responsible team. PrivacyCentral includes drag-and-drop dashboards for tracking KPIs and customizable reports. Users can ask Arc to retrieve attestation status, list open compliance tasks, map regulatory changes to the controls they affect, and flag where evidence is missing.[5]

TrustArc's Program Builder guides users to a prioritized, expert-built plan mapped to the Nymity framework. Program Builder is meant for standing up a new privacy program or maturing an existing one.[1][3]

TrustArc Trust Center is a no-code hub for privacy, security, legal and compliance documents, disclosures and policies. Teams can publish policies, sub-processor disclosures and terms of service. Trust Center provides out-of-the-box page templates for fields such as sub-processor disclosure requirements. Sensitive files such as SOC2 reports can be kept behind permissions. Subscribers receive instant notifications when key privacy, compliance or security information is updated. Confirmed Trust Center subscriptions sync to Consent & Preference Manager. TrustArc Integrations route Trust Center document-access requests into connected approval workflows. Trust Center supports WCAG 2.2 Level AA and ADA guidelines. Users can ask Arc to list active Trust Center documents and flag certifications that have expired.[3][6]

TrustArc says its cookie and tracker tools cover disclosures and consents for global compliance. TrustArc offers regulatory insights, Morrison Foerster legal summaries and 800+ operational templates. TrustArc says its solutions for AI focus on privacy and data governance.[3]

TrustArc also provides privacy consulting. TrustArc's privacy consulting team can infuse a privacy program with resources, tools and expert guidance. TrustArc consultants help build a privacy program from scratch, operationalize a privacy office, or interpret a law. TrustArc says its experts have 200+ years of collective experience and 3,000+ successful engagements globally.[7]

TrustArc says it is trusted globally by 1500 companies. Integral Ad Science appears on the TrustArc site as a customer, with a quote from its Chief Compliance Officer. NEJM Group appears as a customer, with a quote from its Data Protection Officer. DoubleVerify is a named customer of PrivacyCentral. TrustArc runs a service for Texas Capital Bank in which TrustArc retains an encrypted record of each request it passes to the bank.[3][5][6][7][8]

TrustArc on the record

Sources

TrustArc full record

  1. [1]trustarc.comTrustArc · trustarc.com · undated page, accessed September 27, 2026 · Tier A
  2. [2]Trustarc launches arc the ai powered privacy management platform built for modern teams 302646062TrustArc via PR Newswire · prnewswire.com · published December 18, 2025 · Tier A
  3. [3]Data Privacy Management Software & Solutions | TrustArcTrustArc · undated page, accessed October 29, 2026 · Tier A
  4. [4]TrustArc Reviews 2026: Details, Pricing, & FeaturesG2 · undated page, accessed October 29, 2026 · Tier C
  5. [5]Automated Data Privacy Compliance ManagementTrustArc · undated page, accessed November 4, 2026 · Tier A
  6. [6]Unified Trust Center | TrustArcTrustArc · undated page, accessed November 4, 2026 · Tier A
  7. [7]Data Privacy Program Consulting & Resources | TrustArcTrustArc · undated page, accessed November 4, 2026 · Tier A
  8. [8]Data Subject Request FormTrustArc · undated page, accessed November 4, 2026 · Tier A
  9. [9]TrustArc Launches Arc: The AI-Powered Privacy Management Platform Built for Modern TeamsTrustArc · published December 18, 2025 · Tier A

Zenity full record

  1. [1]AI Agent Security and Governance | Zenity AI Security PlatformZenity · undated page, accessed September 27, 2026 · Tier A
  2. [2]Zenity announces strategic investment led by m12Zenity · zenity.io · undated page, accessed September 27, 2026 · Tier A
  3. [3]Zenity raises 38m series b funding round to secure agentic aiZenity · zenity.io · published October 29, 2024 · Tier A
  4. [4]AI Agent Security & Governance Platform for the Enterprise | ZenityZenity · undated page, accessed October 30, 2026 · Tier A
  5. [5]AI Observability | Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  6. [6]AI Agent Security | Model Context Protocol (MCP) | ZenityZenity · undated page, accessed November 10, 2026 · Tier A
  7. [7]AI Security Posture Management | Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  8. [8]Runtime Boundaries | Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  9. [9]AI Detection and Response (AIDRZenity · undated page, accessed November 10, 2026 · Tier A
  10. [10]Agentic Identity & Access Management: Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  11. [11]Securing Financial Services AI | Zenity, Microsoft & SlalomZenity · undated page, accessed November 10, 2026 · Tier A
  12. [12]Company | Zenity | Secure AI Agents EverywhereZenity · undated page, accessed November 10, 2026 · Tier A
  13. [13]Zenity Security Assessment Hub | Zenity | Secure AI Agents EverywhereZenity · undated page, accessed November 10, 2026 · Tier A
  14. [14]Zenity Raises $125 Million to Secure the Era of 1 Billion AI AgentsZenity · published August 3, 2026 · Tier A
  15. [15]Zenity Named a Market Shaper in Gartner’s Inaugural Emerging Market Quadrant for AI Application SecurityZenity · published September 23, 2026 · Tier A
  16. [16]Zenity Announces Availability of Inline Agent Runtime Security for Agents Built on Microsoft FoundryZenity · published March 17, 2026 · Tier A
  17. [17]Zenity and Carahsoft Bring AI Agent Security and Governance to Federal, State and Local AgenciesZenity · published June 17, 2026 · Tier A

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