CISO Tribune

Vendor comparison · 2 companies

Bay vs Zenity

Bay is an AI agent security platform that gives enterprises visibility into every agent across devices, browsers and cloud workloads, and control over what those agents do in real time. Zenity sells an AI agent security platform built to govern how agents behave, not just what they say or generate. CISO Tribune files both under AI model and agent security. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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  • Bay
  • Zenity
Bay vs Zenity: Products, Customers and Funding Compared
BayBay is an AI agent security platform that gives enterprises visibility into every agent across devices, browsers and cloud workloads, and control over what those agents do in real time.bay.ioZenityZenity sells an AI agent security platform built to govern how agents behave, not just what they say or generate.zenity.io
What it sells
  • Bay[1][2][3][4][5][6][7][8][9]Bay is an AI agent security platform covering agents on devices, in browsers and in cloud workloads. Bay returns allow, ask, steer or block decisions on agent actions at runtime.
  • Lighthouse[6]Lighthouse is Bay's embedded agentic system that drafts policy from an organization's own agent activity.
  • Wave[3]Wave is the ephemeral binary Bay uses to deploy through an existing MDM or EDR.
  • AI Observability[5]Builds a live inventory of every agent across an organization's environment and tracks the data those agents access.
  • AI Security Posture Management (AISPM)[7]Evaluates configuration, permissions, and integrations before an agent goes live.
  • Boundaries[4][6][8]Evaluates every agent action in real time against an organization's rules and decides to let it through, block it, or shut the agent down.
  • AI Detection and Response (AIDR)[9]AIDR reads the full sequence of an agent's activity, detecting threats mapped to the OWASP LLM and MITRE ATLAS frameworks.
  • Zenity Security Assessment Hub[13]A set of 10 free, open-source tools built by Zenity Labs to help security teams identify and understand immediate risks.
Categories
Headquarters
Not stated on its pagesNot stated on its pages
Founded
Not stated on its pages2021[2]
Ownership and funding
Not stated on its pagesPrivately held[3][6][17]
Named customers
Not stated on its pagesNot stated on its pages
Recent news
Not stated on its pages
  • September 23, 2026Zenity was named a Market Shaper in Gartner's inaugural Emerging Market Quadrant for AI Application Security.[15]
  • August 3, 2026Zenity announced a $125 million Series C round led by Norwest.[14]
  • June 17, 2026Zenity and Carahsoft announced a partnership under which Carahsoft serves as Zenity's Public Sector distributor.[17]
  • March 17, 2026Zenity announced general availability of runtime security controls for AI agents built on Microsoft Foundry.[16]
G2 and Gartner Peer Insights
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
Who it fits
Not written yetZenity describes a global financial services firm and a global asset manager as organizations that write policy rules for agents. Zenity covers agents embedded in SaaS tools, home-grown agentic platforms in the cloud, and end-user devices. Zenity gives security and platform teams a single place to surface, enforce, and protect MCP usage.
Last verified
November 5, 2026November 9, 2026

Where they overlap

  • AI model and agent security is the primary category of both Bay and Zenity.

Where they differ, field by field

  • Bay is also filed under Endpoint management and application control and Workforce AI usage security. Zenity is also filed under AI governance.
  • Bay lists Bay, Lighthouse and Wave. Zenity lists AI Observability, AI Security Posture Management (AISPM), Boundaries, AI Detection and Response (AIDR) and Zenity Security Assessment Hub.
  • Zenity was founded in 2021.
  • Zenity is privately held.

How they differ

CISO Tribune files both Bay and Zenity under AI model and agent security as their primary category. Bay sells an AI agent security platform covering agents on devices, in browsers and in cloud workloads, and it returns allow, ask, steer or block decisions on agent actions at runtime. Zenity sells an AI agent security platform that spans discovery, policy, identity and runtime defense, with products including AI Observability, Boundaries and AI Detection and Response (AIDR).

On deployment, Bay is agentless and deploys through an existing MDM or EDR using Wave, an ephemeral binary, with no proxy in the path. Bay also sells Lighthouse, which drafts policy from an organization's own agent activity, and Bay replays 30 days of agent history to show what a policy would do before enforcement. Zenity covers agents embedded in SaaS tools, home-grown agentic platforms in the cloud, and end-user devices, including Microsoft Copilot Studio, ChatGPT Enterprise and Salesforce Agentforce. Zenity's Boundaries enforces a rule written once across Copilot, ChatGPT Enterprise, Agentforce, Bedrock, coding agents and homegrown builds.

Bay is a Series A stage company, and its enterprise customers include Micron Technology, Peloton and ClickUp. Zenity was founded in 2021, is privately held, and announced a $125 million Series C round led by Norwest on August 3, 2026. Zenity also announced a partnership with Carahsoft as its Public Sector distributor on June 17, 2026, and was named a Market Shaper in Gartner's inaugural Emerging Market Quadrant for AI Application Security on September 23, 2026. Zenity describes a global financial services firm and a global asset manager as organizations that write policy rules for agents.

What it sells: Bay

What Bay does[1][2][3][4][5][6][7][8][9]
Bay maps every agent, MCP server, extension, model and skill on devices on its first scan. Bay builds a contextual entity graph of the users, MCP servers, SaaS apps and access connected to each agent. Bay deploys with one script through an existing MDM and does not require a proxy. Bay keeps full transcripts of prompts, actions and MCP calls.
What Lighthouse does[6]
Lighthouse drafts policy from an organization's own agent activity. Users answer 7 questions about risk appetite, and Lighthouse recommends a setting for each question and builds the policy. Bay replays 30 days of agent history to show what a policy would do before enforcement.
What Wave does[3]
Bay is agentless and deploys through an existing MDM or EDR using Wave, an ephemeral binary. There is no persistent agent to maintain and no proxy in the path.

What it sells: Zenity

What AI Observability does[5]
AI Observability is Zenity's discovery and visibility layer for AI agents. Data Lens surfaces sensitive files and pages that are both frequently accessed and broadly exposed across agents.
What AI Security Posture Management (AISPM) does[7]
AISPM evaluates configuration and permissions for agents embedded in platforms like Microsoft Copilot Studio, ChatGPT Enterprise, and Salesforce Agentforce. AISPM applies stricter enforcement in production and more flexible policy in development or sandbox environments.
What Boundaries does[4][6][8]
Boundaries is Zenity's runtime enforcement engine. A rule written once in Boundaries is enforced on Copilot, ChatGPT Enterprise, Agentforce, Bedrock, coding agents, and homegrown builds. Boundaries includes a built-in AI assistant that turns a plain-language request into a working rule.
What AI Detection and Response (AIDR) does[9]
AI Detection and Response (AIDR) is Zenity's runtime security layer for AI agents. AIDR detects direct and indirect prompt injection and blocks execution before the agent acts on them. AIDR breaks every agent interaction into individual steps and groups them by thread in a single activity table.
What Zenity Security Assessment Hub does[13]
The Zenity Security Assessment Hub is built by Zenity Labs. The tools take a Red-Team approach to visualize threats across Microsoft 365, with a focus on 365 Copilot, Copilot Studio, and Power Platform.

Questions about Bay and Zenity

What do Bay and Zenity sell?
Bay sells Bay, Lighthouse and Wave. Zenity sells AI Observability, AI Security Posture Management (AISPM), Boundaries, AI Detection and Response (AIDR) and Zenity Security Assessment Hub.
Are Bay and Zenity in the same category?
Yes. AI model and agent security is the primary category of both on CISO Tribune.
When were Bay and Zenity founded?
Zenity was founded in 2021.
Who owns Bay and Zenity?
Zenity is privately held.
Who are Bay and Zenity sold to?
Zenity describes a global financial services firm and a global asset manager as organizations that write policy rules for agents.
What have Bay and Zenity announced recently?
September 23, 2026: Zenity was named a Market Shaper in Gartner's inaugural Emerging Market Quadrant for AI Application Security.

About Bay

Bay is an AI agent security platform that gives enterprises visibility into every agent across devices, browsers and cloud workloads, and control over what those agents do in real time. Bay describes AI endpoint security as protection for the AI agents, coding assistants and MCP servers running on employee devices. Bay was founded by three engineers who spent their careers in endpoint and API security. Bay is a Series A stage company.[2][3]

Teams run agents like Claude Code, Codex, Gemini CLI and GitHub Copilot in clusters, cloud workspaces and hosted sessions.[5]

Bay finds and maps agents first. On the first scan, Bay maps every agent, MCP server, extension, model and skill on devices, including ones nobody approved. Bay finds every agent, extension, CLI tool, MCP server, skill and model on employee devices. Bay builds a contextual entity graph of how everything connects: the user behind each agent, the MCP servers and SaaS apps it touches, and the access it holds. Bay scans every agent, package, extension, MCP server and skill for malicious indicators before approval. In the browser, Bay brings shadow AI into view, covering chatbots, extensions and embedded SaaS agents. In cloud environments, Bay discovers agents across virtual machines, Kubernetes, Coder workspaces and hosted sessions.[1][3][5][6][7]

Lighthouse, Bay's embedded agentic system, drafts policy from an organization's own agent activity. Users answer 7 questions about risk appetite, and Lighthouse recommends a setting for each question and builds the policy. Policies can be scoped by IdP group, device or runtime, and can set which MCP servers can read or write. Before enforcement, Bay replays 30 days of agent history to show what a policy would do before any user is affected. Bay also lets teams run any policy in simulation mode to see what it would allow, ask or block. At runtime, Bay enforces guardrails inline with the agentic action and returns allow, ask, steer or block in milliseconds. Bay can also prevent prompt injection attempts at runtime.[6]

Bay keeps records of agent activity. Bay keeps full transcripts of prompts, actions and MCP calls, traceable to the person behind each session. A metadata-only mode in Bay keeps prompts on the device when they must not leave it. Bay ties every prompt and agent action to a real identity, corporate or personal. Bay logs every policy change and agent action with who approved it and whether a person or an agent took it. Every decision in Bay is logged against the policy behind it, ready for auditors. Bay connects to an identity provider, so every policy applies to the right people and groups.[5][6][7][8]

Bay also checks configuration. Bay checks how every agent and AI tool is set up, across devices and cloud workloads, so risky settings can be fixed before an agent puts them to use. Bay spots bypass-permissions mode, sandboxes switched off and unrestricted tool access, rates how serious each one is and shows how to fix it. Bay finds the credentials, tokens and secrets that agents and MCP servers can read.[9]

Bay deploys with one script through an existing MDM and does not require a proxy to route traffic through. Bay deploys through an existing MDM or EDR using Wave, an ephemeral binary, so there is no persistent agent to maintain. Bay tells corporate AI accounts from personal ones, including in personal Chrome profiles. Bay's enterprise customers include Micron Technology, Peloton and ClickUp.[1][2][3][6][7][8]

Bay on the record

Sources

Bay full record

  1. [1]bay.ioBay · bay.io · undated page, accessed November 5, 2026 · Tier A
  2. [2]Security Researcher — Careers at BayBay · undated page, accessed November 10, 2026 · Tier A
  3. [3]AI Endpoint Security — BayBay · undated page, accessed November 10, 2026 · Tier A
  4. [4]About — BayBay · undated page, accessed November 10, 2026 · Tier A
  5. [5]Cloud Workspaces — BayBay · undated page, accessed November 10, 2026 · Tier A
  6. [6]Platform — BayBay · undated page, accessed November 10, 2026 · Tier A
  7. [7]Browser — BayBay · undated page, accessed November 10, 2026 · Tier A
  8. [8]AI Governance & Compliance — BayBay · undated page, accessed November 10, 2026 · Tier A
  9. [9]AI Security Posture — BayBay · undated page, accessed November 10, 2026 · Tier A

Zenity full record

  1. [1]AI Agent Security and Governance | Zenity AI Security PlatformZenity · undated page, accessed September 27, 2026 · Tier A
  2. [2]Zenity announces strategic investment led by m12Zenity · zenity.io · undated page, accessed September 27, 2026 · Tier A
  3. [3]Zenity raises 38m series b funding round to secure agentic aiZenity · zenity.io · published October 29, 2024 · Tier A
  4. [4]AI Agent Security & Governance Platform for the Enterprise | ZenityZenity · undated page, accessed October 30, 2026 · Tier A
  5. [5]AI Observability | Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  6. [6]AI Agent Security | Model Context Protocol (MCP) | ZenityZenity · undated page, accessed November 10, 2026 · Tier A
  7. [7]AI Security Posture Management | Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  8. [8]Runtime Boundaries | Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  9. [9]AI Detection and Response (AIDRZenity · undated page, accessed November 10, 2026 · Tier A
  10. [10]Agentic Identity & Access Management: Zenity AI Security PlatformZenity · undated page, accessed November 10, 2026 · Tier A
  11. [11]Securing Financial Services AI | Zenity, Microsoft & SlalomZenity · undated page, accessed November 10, 2026 · Tier A
  12. [12]Company | Zenity | Secure AI Agents EverywhereZenity · undated page, accessed November 10, 2026 · Tier A
  13. [13]Zenity Security Assessment Hub | Zenity | Secure AI Agents EverywhereZenity · undated page, accessed November 10, 2026 · Tier A
  14. [14]Zenity Raises $125 Million to Secure the Era of 1 Billion AI AgentsZenity · published August 3, 2026 · Tier A
  15. [15]Zenity Named a Market Shaper in Gartner’s Inaugural Emerging Market Quadrant for AI Application SecurityZenity · published September 23, 2026 · Tier A
  16. [16]Zenity Announces Availability of Inline Agent Runtime Security for Agents Built on Microsoft FoundryZenity · published March 17, 2026 · Tier A
  17. [17]Zenity and Carahsoft Bring AI Agent Security and Governance to Federal, State and Local AgenciesZenity · published June 17, 2026 · Tier A

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