CISO Tribune

Vendor comparison · 2 companies

Keepnet Labs vs Pentio

Keepnet Labs sells security awareness training and multi-channel phishing simulations. Pentio is a Toronto team of senior ServiceNow experts that plans, implements and runs the platform for large organizations, from ITSM and Security Operations to Now Assist and AI Agents. CISO Tribune files both under Incident response and forensics. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

Change the companies

Up to four companies side by side.

  • Keepnet Labs
  • Pentio
Keepnet Labs vs Pentio: Products, Customers and Funding Compared
Keepnet LabsKeepnet Labs sells security awareness training and multi-channel phishing simulations.keepnetlabs.comPentioPentio is a Toronto team of senior ServiceNow experts that plans, implements and runs the platform for large organizations, from ITSM and Security Operations to Now Assist and AI Agents.pentio.ca
What it sells
  • Phishing Simulator[1][2][7][9]Runs email phishing simulations.
  • Vishing assessment[15]Live calls from experienced social engineers to test verification.
  • Pentio UnifAI[2][3][4][8]Pentio UnifAI checks each release before it ships: what it changes, what it would overwrite and which update sets carry risk.
  • Security Incident Response[1][5]Pentio implements Security Incident Response with playbooks, threat intelligence and links to the CMDB.
  • Vulnerability Response[1][5][6]Pentio brings the findings from customer scanners into Vulnerability Response and matches each one to an asset in the CMDB.
  • AI Agents[3][5][7]Pentio builds AI Agents in ServiceNow AI Agent Studio.
  • Now Assist[3][5]Pentio sets up Now Assist in ITSM, CSM and HR.
  • Workflow Data Fabric[5]Pentio sets up Workflow Data Fabric so ServiceNow reads outside data where it is stored.
Categories
Headquarters
London, United KingdomNot stated on its pages
Founded
2017[1]Not stated on its pages
Ownership and funding
Not stated on its pagesNot stated on its pages
Named customers
Not stated on its pagesNot stated on its pages
Recent news
Not stated on its pagesNot stated on its pages
G2 and Gartner Peer Insights
  • G2: listed, seen October 26, 2026[13]
  • Gartner Peer Insights: Not stated on its pages
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
Who it fits
Keepnet Labs says any team that takes calls can be included in a vishing assessment, with the help desk requested most. Keepnet Labs organises published customer numbers by sector. Keepnet Labs prices its plans per employee per month, billed annually, and customers can buy through a Keepnet partner. Keepnet Labs lists hosting regions of the UK, EU, US, Canada, the UAE and Türkiye.Not written yet
Last verified
September 27, 2026November 13, 2026

Where they overlap

  • Keepnet Labs and Pentio are both filed under Incident response and forensics.

Where they differ, field by field

  • Keepnet Labs's primary category is Human risk management; Pentio's is Security resellers and integrators.
  • Keepnet Labs is also filed under Security awareness training and Threat intelligence. Pentio is also filed under Vulnerability management.
  • Keepnet Labs lists Phishing Simulator and Vishing assessment. Pentio lists Pentio UnifAI, Security Incident Response, Vulnerability Response, AI Agents, Now Assist and 1 more.
  • Keepnet Labs is headquartered in London, United Kingdom.
  • Keepnet Labs was founded in 2017.

What it sells: Keepnet Labs

What Phishing Simulator does[1][2][7][9]
Phishing Simulator runs email phishing simulations. Phishing Simulator provides templates across languages and difficulty levels.
What Vishing assessment does[15]
A Keepnet vishing assessment is a set of live calls from experienced social engineers to employees, using pretexts the customer approves. Senior Keepnet social engineers hold the calls themselves, with no AI voices.

What it sells: Pentio

What Pentio UnifAI does[2][3][4][8]
UnifAI simulates a promotion in read-only mode and shows what the release would create or overwrite on the target instance. UnifAI checks each update set for risky code and scope problems before it ships. UnifAI runs as a web portal and connects to ServiceNow instances through OAuth.

Questions about Keepnet Labs and Pentio

What do Keepnet Labs and Pentio sell?
Keepnet Labs sells Phishing Simulator and Vishing assessment. Pentio sells Pentio UnifAI, Security Incident Response, Vulnerability Response, AI Agents, Now Assist and 1 more.
Are Keepnet Labs and Pentio in the same category?
They share Incident response and forensics. Keepnet Labs's primary category is Human risk management and Pentio's is Security resellers and integrators.
Where are Keepnet Labs and Pentio headquartered?
Keepnet Labs is headquartered in London, United Kingdom.
When were Keepnet Labs and Pentio founded?
Keepnet Labs was founded in 2017.
Who are Keepnet Labs and Pentio sold to?
Keepnet Labs says any team that takes calls can be included in a vishing assessment, with the help desk requested most.

About Keepnet Labs

Keepnet Labs sells security awareness training and multi-channel phishing simulations. Keepnet sells a plan that adds incident response for the emails, SMS and calls employees report, and before and after behaviour measurement. Signals from the security stack a customer already runs become named behaviours in Keepnet.[4][7][9]

Keepnet sends a nudge in the moment, then training for the same behaviour. Keepnet nudges are short reminders by email, SMS and Teams, timed to each employee's behaviour. Keepnet security awareness training is matched to role, risk and behaviour, with nudges. Compliance 360 is role-based compliance training and readiness tracking. Secure Behaviour Dashboard shows before and after behaviour change, and risky behaviour from security tools drives nudges, training and simulations. Keepnet executive and advanced reports are ready-made reports with before and after behaviour data.[7][9]

Phishing Simulator runs email phishing simulations, with templates across languages and difficulty levels. Keepnet voice phishing simulations use pre-recorded, text-to-speech or two-way AI calls. Keepnet runs voice phishing simulations from numbers it owns, not spoofed. Keepnet places the call and records what each employee does. Keepnet voice campaign setup starts when a customer adds phone numbers and then creates a voice campaign. Keepnet SMS phishing simulations use numbers that Keepnet provides. Keepnet callback phishing is an email that asks the employee to call a number. Keepnet email threat simulator tests how email defences handle realistic threats. Keepnet customers can run voice, SMS, email, QR code and callback simulations themselves from the Keepnet console.[2][7][9][14][15]

Incident Responder provides analysis and response for reported emails, SMS and calls. Keepnet threat sharing lets customers share and receive phishing intelligence with peers. Keepnet says AI agents run the loop and, by default, nothing goes out until the customer approves it. Keepnet states that customer data is not used to train AI models.[3][7][9]

Senior Keepnet social engineers hold the calls themselves, with no AI voices. Keepnet vishing assessments are requested most for the help desk, and any team that takes calls can be included. Password and MFA resets, account changes and callbacks to the number on file are the most common scopes of a Keepnet vishing assessment. Keepnet vishing assessment callers are UK, Europe and US callers, in English and Spanish. Card, health, government ID and other high-sensitivity data are never requested or recorded in a Keepnet vishing assessment. Keepnet vishing assessment findings point to the verification steps and policies to strengthen, not to individual employees. Keepnet vishing assessment recordings are encrypted and deleted within five business days of report acceptance, under EU and UK GDPR and the published DPA. In a Keepnet vishing simulation, a platform the customer's team controls runs AI-agent, text-to-speech or recorded calls.[15]

Keepnet offers hosting in the region the customer chooses: the UK, EU, US, Canada, the UAE or Türkiye. Microsoft Azure hosts every Keepnet region except Türkiye, which AWS hosts. Keepnet lists certified security of ISO/IEC 27001, with data in the region the customer chooses. Keepnet states four current certifications, independently audited. Keepnet lists AES-256 at rest and TLS 1.2 or 1.3 in transit.[9][15]

Keepnet prices its plans per employee per month, billed annually, on a 3-year agreement, excluding tax, and 1-year agreements are quoted. Customers buying through a Keepnet partner have the partner quote, bill and support them. Keepnet names Whitbread and Koton among the teams it describes with the numbers they moved.[5][6][7][8][9][10][11][14][15]

Keepnet Labs on the record

Sources

Keepnet Labs full record

  1. [1]About usKeepnet Labs · keepnetlabs.com · published July 23, 2024 · Tier A
  2. [2]Phishing simulatorKeepnet Labs · keepnetlabs.com · published September 24, 2026 · Tier A
  3. [3]Threat intelligenceKeepnet Labs · keepnetlabs.com · published March 19, 2025 · Tier A
  4. [4]Phishing incident responseKeepnet Labs · keepnetlabs.com · published August 25, 2026 · Tier A
  5. [5]Privacy policyKeepnet Labs · doc.keepnetlabs.com · undated page, accessed September 27, 2026 · Tier A
  6. [6]About Us | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  7. [7]Human Risk Management Platform for Cybersecurity | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  8. [8]Vishing as a Service: Managed Live-Human Calls - KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  9. [9]Security Awareness Training Pricing & Plans | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  10. [10]Customer Case Studies: Phishing Simulation Results | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  11. [11]Cybersecurity Platform Features & Benefits: User Management & Automation | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  12. [12]Integrations - KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  13. [13]Keepnet Labs Reviews 2026: Details, Pricing, & Features - G2G2 · undated page, accessed October 26, 2026 · Tier C
  14. [14]Voice delivery Integration - KeepnetKeepnet · undated page, accessed November 10, 2026 · Tier A
  15. [15]Vishing Assessment: Social Engineering by Phone | KeepnetKeepnet · undated page, accessed November 10, 2026 · Tier A

Pentio full record

  1. [1]ServicesPentio · pentio.ca · undated page, accessed November 13, 2026 · Tier A
  2. [2]pentio.caPentio · pentio.ca · undated page, accessed November 13, 2026 · Tier A
  3. [3]Pentio | ServiceNow experts, TorontoPentio · undated page, accessed November 13, 2026 · Tier A
  4. [4]About | PentioPentio · undated page, accessed November 13, 2026 · Tier A
  5. [5]Services | PentioPentio · undated page, accessed November 13, 2026 · Tier A
  6. [6]Fortifying the Enterprise: A Security Transformation with ServiceNow Vulnerability Response | PentioPentio · undated page, accessed November 13, 2026 · Tier A
  7. [7]Case Studies | PentioPentio · undated page, accessed November 13, 2026 · Tier A
  8. [8]Products | PentioPentio · undated page, accessed November 13, 2026 · Tier A
  9. [9]Next-Level IT: Pentio Leads a Strategic Revamp in Financial Services | PentioPentio · undated page, accessed November 13, 2026 · Tier A

Spot a factual error? Request a correction.