CISO Tribune

Vendor comparison · 2 companies

Deep Instinct vs McAfee

Deep Instinct sells Data Security X (DSX), a deep learning solution that prevents known and unknown threats across cloud, NAS, applications, and endpoints. McAfee sells threat detection, secure connections, and personal info protection, all in one. CISO Tribune files both under Endpoint protection platforms. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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Up to four companies side by side.

  • Deep Instinct
  • McAfee
Deep Instinct vs McAfee: Products, Customers and Funding Compared
Deep InstinctDeep Instinct sells Data Security X (DSX), a deep learning solution that prevents known and unknown threats across cloud, NAS, applications, and endpoints.deepinstinct.comMcAfeeMcAfee sells threat detection, secure connections, and personal info protection, all in one.mcafee.com
What it sells
  • DSX Brain[2][3][6]A deep learning cybersecurity framework that Deep Instinct says is trained on raw data.
  • DSX Companion[3]A GenAI engine, called DIANNA, that explains zero-day attacks in real time.
  • McAfee+ Family plans[1][2][5]A subscription that protects up to 6 members.
  • Scam Detector[2]Automatically calls out suspicious texts, sites, and deepfakes.
  • Secure VPN[2][5]Makes connections private on public Wi-Fi.
Categories
Headquarters
Not stated on its pagesNot stated on its pages
Founded
2015[2]Not stated on its pages
Ownership and funding
Not stated on its pagesNot stated on its pages
Named customers
Not stated on its pagesNot stated on its pages
Recent news
Not stated on its pagesNot stated on its pages
G2 and Gartner Peer Insights
  • G2: listed, seen November 5, 2026[7]
  • Gartner Peer Insights: Not stated on its pages
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
Who it fits
From its own pages, Deep Instinct sells mainly to organisations that need to protect data across cloud storage, NAS, applications, and endpoints. The company names healthcare, financial services, retail, manufacturing, and service providers as the industries it serves. Its pages also point to buyers with storage environments built on Dell CAVA and NetApp Vscan, and to security teams that care about privacy and regulatory requirements. Deep Instinct says dedicated Customer Success Managers and project teams support customers through deployment.McAfee+ Family plans are written for family members, and each person gets their own identity and privacy protection. Parents are offered parental controls to supervise children online. Adult family members receive identity theft coverage and help removing their personal info from risky sites.
Last verified
September 27, 2026October 12, 2026

Where they overlap

  • Endpoint protection platforms is the primary category of both Deep Instinct and McAfee.

Where they differ, field by field

  • McAfee is also filed under Mobile security, Password and secrets vaults for people and Data loss prevention.
  • Deep Instinct lists DSX Brain and DSX Companion. McAfee lists McAfee+ Family plans, Scam Detector and Secure VPN.
  • Deep Instinct was founded in 2015.

How they differ

Deep Instinct sells Data Security X (DSX), a deep learning solution that it says prevents known and unknown threats across cloud, NAS, applications, and endpoints. DSX has two named parts: the DSX Brain, a deep learning framework trained on raw data, and DSX Companion, called DIANNA, a GenAI engine that explains zero-day attacks. Deep Instinct names healthcare, financial services, retail, manufacturing, and service providers as the industries it serves. It was founded in 2015.

McAfee sells consumer products, including McAfee+ Family plans, Scam Detector, and Secure VPN. McAfee+ Family plans cover up to 6 members under a single subscription, and each person gets their own identity monitoring, secure VPN, and unlimited device security. Adult family members get up to $2 million in identity theft coverage, up to $4 million per family. McAfee says it directs its work at individuals and families who want a safer life online. CISO Tribune also files McAfee under Mobile security, Password and secrets vaults for people, and Data loss prevention.

Deep Instinct describes protection of data at rest and in motion for organizations, including native integration with Dell CAVA and NetApp Vscan for network-attached storage. McAfee instead describes apps that customers download and install by following onscreen steps.

What it sells: Deep Instinct

What DSX Brain does[2][3][6]
Deep Instinct describes the DSX Brain as a purpose-built deep learning cybersecurity framework trained on raw data to understand complex attack patterns. The company says it prevents threats without relying on signatures or heuristics. It operates without cloud connectivity.
What DSX Companion does[3]
Deep Instinct calls DSX Companion, or DIANNA, its GenAI engine. The company says it provides detailed explainability of zero-day attacks in real time. It is also described as providing actionable intelligence for rapid threat prevention and response.

What it sells: McAfee

What McAfee+ Family plans does[1][2][5]
McAfee+ Family plans protect up to 6 members under a single subscription. Each person gets their own identity monitoring, secure VPN, and unlimited device security. Adult family members get up to $2 million in identity theft coverage, up to $4 million per family, and help removing their personal info from risky sites.

Questions about Deep Instinct and McAfee

What do Deep Instinct and McAfee sell?
Deep Instinct sells DSX Brain and DSX Companion. McAfee sells McAfee+ Family plans, Scam Detector and Secure VPN.
Are Deep Instinct and McAfee in the same category?
Yes. Endpoint protection platforms is the primary category of both on CISO Tribune.
When were Deep Instinct and McAfee founded?
Deep Instinct was founded in 2015.
Who are Deep Instinct and McAfee sold to?
From its own pages, Deep Instinct sells mainly to organisations that need to protect data across cloud storage, NAS, applications, and endpoints. McAfee+ Family plans are written for family members, and each person gets their own identity and privacy protection.

About Deep Instinct

Deep Instinct sells Data Security X (DSX), a deep learning solution that prevents known and unknown threats across cloud, NAS, applications, and endpoints.[3]

Deep Instinct says DSX prevents and explains zero-day and unknown threats. The company describes its solution as agentless and privacy-first, and says it identifies threats and stops them before they execute. Deep Instinct says DSX secures data at rest and in motion across cloud, NAS, applications, and endpoints.[3][5]

DSX has two named parts. The DSX Brain is described by Deep Instinct as a purpose-built deep learning cybersecurity framework trained on raw data to understand complex attack patterns. Deep Instinct says this allows threat prevention without relying on signatures or heuristics. DSX Companion, called DIANNA, is described as a GenAI engine that provides detailed explainability of zero-day attacks in real time.[3]

Deep Instinct describes several ways to deploy DSX. Cloud storage environments such as S3 and Azure storage can be secured. Network-attached storage is protected with native integration for Dell CAVA and NetApp Vscan. Files transiting through applications are checked with agentless, on-demand scanning. Zero-day protection also extends to user devices.[3][5]

On privacy, Deep Instinct says the DSX Brain operates without cloud connectivity and never sends data outside the customer's environment. The company says its framework only analyzes file hashes and never exports files. Deep Instinct says this helps customers meet regulatory requirements.[6]

Deep Instinct states performance figures for DSX: it says the DSX Brain predicts and blocks more than 99% of unknown attacks in under 20 milliseconds, with under 0.1% false positives. The company also says DSX lowers total cost of ownership, with up to 10x less infrastructure costs.[3]

Deep Instinct says it delivers preemptive data security across diverse environments, from healthcare and financial services to retail, manufacturing, and service providers. The company says dedicated Customer Success Managers and project teams guide deployment, monitor performance, and proactively optimize the customer environment.[4]

Deep Instinct was founded in 2015 by Guy Caspi, Nadav Maman, and Dr Eli David. In 2022, Lane Bess, former CEO of Palo Alto Networks and COO of Zscaler, joined as CEO.[1][3][4]

Deep Instinct on the record

Sources

Deep Instinct full record

  1. [1]deepinstinct.comDeep Instinct · deepinstinct.com · published October 22, 2024 · Tier A
  2. [2]About Us | Deep InstinctDeep Instinct · published November 13, 2025 · Tier A
  3. [3]Deep Instinct | Preemptive Data Security Deep Learning SolutionDeep Instinct · undated page, accessed October 24, 2026 · Tier A
  4. [4]Our Customers | Deep InstinctDeep Instinct · undated page, accessed October 24, 2026 · Tier A
  5. [5]Deep Instinct | Zero-Day Data SecurityDeep Instinct · undated page, accessed November 5, 2026 · Tier A
  6. [6]Deep Instinct | Why DSX - Ensure Privacy and ComplianceDeep Instinct · undated page, accessed November 5, 2026 · Tier A
  7. [7]Deep Instinct Data Security X Reviews & Product Details - G2G2 · undated page, accessed November 5, 2026 · Tier C

McAfee full record

  1. [1]mcafee.comMcAfee · mcafee.com · undated page, accessed October 12, 2026 · Tier A
  2. [2]McAfee AI-Powered Antivirus, Scam, Identity, and Privacy ProtectionMcAfee · undated page, accessed November 1, 2026 · Tier A
  3. [3]Check Single URLMcAfee · undated page, accessed November 1, 2026 · Tier A
  4. [4]About McAfeeMcAfee · undated page, accessed November 10, 2026 · Tier A
  5. [5]McAfee+ Family Plans - All-in-one protection for the whole family | McAfeeMcAfee · undated page, accessed November 10, 2026 · Tier A
  6. [6]Activate your McAfee Product Subscription | McAfeeMcAfee · undated page, accessed November 10, 2026 · Tier A
  7. [7]McAfee Vulnerability Disclosure ProgramMcAfee · undated page, accessed November 10, 2026 · Tier A

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