What do Third Wave Innovations and Trustifi sell?

Third Wave Innovations sells Security Awareness Training. Trustifi sells Outbound Shield, Account Takeover Protection and Email Security Awareness Training.

Are Third Wave Innovations and Trustifi in the same category?

They share Security awareness training. Third Wave Innovations's primary category is MDR and managed SOC and Trustifi's is Email security.

Who are Third Wave Innovations and Trustifi sold to?

From its own pages, Third Wave Innovations sells mainly to growing businesses, including small and midsized organizations without a full security team.

Vendor comparison · 2 companies

Third Wave Innovations vs Trustifi

Third Wave Innovations helps growing businesses understand cyber risk, reduce exposure, stay insurable, and recover when something goes wrong. Trustifi sells a platform that uses AI, behavioral analysis and threat intelligence to detect phishing, business email compromise and malicious content across email, Teams, OneDrive and SharePoint. CISO Tribune files both under Security awareness training. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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Third Wave Innovations
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Third Wave Innovations vs Trustifi: Products, Customers and Funding Compared
What it sells
	Third Wave InnovationsThird Wave Innovations helps growing businesses understand cyber risk, reduce exposure, stay insurable, and recover when something goes wrong.3rdwave.io	TrustifiTrustifi sells a platform that uses AI, behavioral analysis and threat intelligence to detect phishing, business email compromise and malicious content across email, Teams, OneDrive and SharePoint.trustifi.com
What it sells	Security Awareness Training^[1][5]Training that builds employee cyber knowledge and meets compliance training requirements.	Outbound Shield^[2][3][9]Scans and encrypts outgoing email according to administrators' policies. Account Takeover Protection^[2][5][11]Monitors and reports suspicious user email behavior using AI engines. Email Security Awareness Training^[12]Email security awareness training platform for staff.
Categories
Categories	MDR and managed SOC (primary category) Security awareness training Vulnerability management Third-party risk and security ratings	Email security (primary category) Data loss prevention Collaboration app security Security awareness training
Headquarters
Headquarters	Not stated on its pages	Not stated on its pages
Founded
Founded	Not stated on its pages	Not stated on its pages
Ownership and funding
Ownership and funding	Not stated on its pages	Privately held^[1][4]
Named customers
Named customers	Not stated on its pages	Not stated on its pages
Recent news
Recent news	Not stated on its pages	Not stated on its pages
G2 and Gartner Peer Insights
G2 and Gartner Peer Insights	G2: Not stated on its pages Gartner Peer Insights: Not stated on its pages	G2: listed, seen November 3, 2026^[4] Gartner Peer Insights: Not stated on its pages
Who it fits
Who it fits	From its own pages, Third Wave Innovations sells mainly to growing businesses, including small and midsized organizations without a full security team. The pages describe customers such as a mid-sized technology company operating in the healthcare space, a services-based organization, and a manufacturing company. Third Wave Innovations aligns security controls with what insurers expect, so organizations that want to maintain cyber insurance coverage and pass underwriting are part of its audience. Security Awareness Training addresses the training requirements of compliance standards including SOC2, PCI DSS, and HIPAA. Automated Detection & Response works with existing tools for network, identity, cloud, endpoint, and office productivity.	Not written yet
Last verified
Last verified	October 19, 2026	September 27, 2026

Where they overlap

Third Wave Innovations and Trustifi are both filed under Security awareness training.

Where they differ, field by field

Third Wave Innovations's primary category is MDR and managed SOC; Trustifi's is Email security.
Third Wave Innovations is also filed under Vulnerability management and Third-party risk and security ratings. Trustifi is also filed under Data loss prevention and Collaboration app security.
Third Wave Innovations lists Security Awareness Training. Trustifi lists Outbound Shield, Account Takeover Protection and Email Security Awareness Training.
Trustifi is privately held.

What it sells: Third Wave Innovations

What Security Awareness Training does^[1][5]: Security Awareness Training offers a library of over 200 short videos available in multiple languages. It includes customizable phishing simulations and pre-designed courses with dashboards and reports for tracking employee progress. It addresses training requirements of compliance standards including SOC2, PCI DSS, and HIPAA.

What it sells: Trustifi

What Outbound Shield does^[2][3][9]: Outbound Shield automatically scans and encrypts outgoing email messages according to administrators' policies. Emails that contain sensitive information are automatically secured.
What Account Takeover Protection does^[2][5][11]: Account takeover protection monitors and reports suspicious company user email behavior, using AI engines. It employs machine learning to profile typical login behavior. Security account administrators are notified automatically when compromised access to a user login account is detected.

Questions about Third Wave Innovations and Trustifi

What do Third Wave Innovations and Trustifi sell?: Third Wave Innovations sells Security Awareness Training. Trustifi sells Outbound Shield, Account Takeover Protection and Email Security Awareness Training.
Are Third Wave Innovations and Trustifi in the same category?: They share Security awareness training. Third Wave Innovations's primary category is MDR and managed SOC and Trustifi's is Email security.
Who owns Third Wave Innovations and Trustifi?: Trustifi is privately held.
Who are Third Wave Innovations and Trustifi sold to?: From its own pages, Third Wave Innovations sells mainly to growing businesses, including small and midsized organizations without a full security team.

About Third Wave Innovations

Third Wave Innovations helps growing businesses understand cyber risk, reduce exposure, stay insurable, and recover when something goes wrong. Third Wave Innovations was founded in 2017. Third Wave Innovations helps small and midsized organizations build a security capability without having to build an entire security organization themselves. Third Wave Innovations connects cybersecurity, continuous monitoring, risk management, response, and cyber insurance readiness.

Third Wave Innovations says most businesses don’t have a clear picture of their cyber risk. Third Wave Innovations offers protection designed for growing businesses without a full security team.^[1][3]

Third Wave Innovations identifies the gaps attackers could exploit and helps fix them before they become real problems. Third Wave Innovations implemented attack surface monitoring to identify and continuously track external exposures across assets and applications. Third Wave Innovations deployed Cyber Risk Management capabilities to provide continuous visibility into vulnerabilities, threats, and exposures.^[3][4]

Third Wave Innovations offers Automated Detection & Response. Automated Detection & Response works with existing tools for network, identity, cloud, endpoint, and office productivity. Every alert from Automated Detection & Response includes a record of what happened, why, and how it was resolved. Automated Detection & Response includes executive dashboards that summarize key performance and incident trends.^[3]

Third Wave Innovations implemented MDR for continuous monitoring, rapid detection, and response. Third Wave Innovations deployed MDR to provide 24/7 monitoring, automated containment, and verified response actions. Third Wave Innovations integrated monitoring across Microsoft 365, identity systems, and endpoint controls without replacing existing tools. Third Wave Innovations conducted a HIPAA-focused compliance readiness review that translated regulatory requirements into operational controls and workflows.^[4]

Third Wave Innovations sells Security Awareness Training to build employee cyber knowledge and meet compliance training requirements. Security Awareness Training offers a regularly-refreshed library of over 200 short videos available in multiple languages. Security Awareness Training teaches employees the signs of phishing tactics such as email scams, fraudulent messages, invoice change requests, and gift card requests. Security Awareness Training includes customizable simulations that test employees’ ability to identify and report phishing emails from their inboxes. Security Awareness Training provides pre-designed courses and dashboards and reports for tracking employee progress. Security Awareness Training addresses the cybersecurity training requirements of compliance standards, including SOC2, PCI DSS, and HIPAA. Third Wave Innovations integrates training into its cyber risk program so human security risks and other cyber threats are managed in one unified platform.^[1][3][4][5]

Third Wave Innovations on the record

About Trustifi

Trustifi sells a platform that uses AI, behavioral analysis and threat intelligence to detect phishing, business email compromise and malicious content across email, Teams, OneDrive and SharePoint. Trustifi says deployment takes minutes by API or Email Relay, or on any email server.^[5][6]

Trustifi describes a cloud-based email security solution that acts as an email filter. Trustifi says the filter uses AI to scan inbound emails and to identify and block email threats. Trustifi says advanced threat protection prevents attacks before they reach a user's mailbox. Text-based analysis catches impersonation, spoofing, spear phishing and Business Email Compromise (BEC), according to Trustifi. Trustifi describes full URL and file scanning, where URL protection blocks malicious URLs from any device. Trustifi says AI filters keep mailboxes clean of SPAM and gray emails to prevent phishing attacks. Trustifi says its scanning technology analyzes, detects and classifies phishing, malicious, SPAM and Gray emails.^[7][8]

Outbound Shield automatically scans and encrypts outgoing email messages according to administrators' policies, so emails that contain sensitive information are automatically secured. Trustifi says emails are sent securely and in line with Data Classification and Data Loss Prevention rules. Implementation takes minutes with automated integrations for Microsoft Office 365, Exchange on-premise and Google Workspace, according to Trustifi.^[2][3][9]

Trustifi's collaboration security is meant to stop sensitive data leaks and threats across Teams, OneDrive and SharePoint. Trustifi scans content, detects threats and enforces policy automatically. Trustifi lists 70+ built-in sensitivity types covering PII, PCI, PHI and credentials, with compliance mapping to HIPAA, GDPR and PCI-DSS. Trustifi says threat detection catches malware, phishing links, dangerous macros, scripts and encrypted archives across every collaboration surface.^[10]

Account Takeover Protection flags suspicious mailbox activity. Trustifi says suspicious messages are quarantined automatically according to the customer's policies. Trustifi describes account takeover protection as technology that monitors and reports suspicious company user email behavior, using AI engines to stop attacks and help secure and neutralize breached accounts. Trustifi says it employs machine learning to profile the typical company user and partners login behavior. Trustifi automatically notifies security account administrators when it detects compromised access to a user login account.^[2][5][11]

Trustifi offers an email security awareness training platform that it says helps reduce human error and prevent threats. Trustifi says email archiving is a requirement for all businesses operating in regulated sectors, including healthcare, government, finance and defense. Trustifi says archiving is required for any organization mandated to protect and retain emails for legal hold.^{[2][3][12][13]}

Trustifi on the record

Sources

Third Wave Innovations full record

[1]3rdwave.ioThird Wave Innovations · 3rdwave.io · undated page, accessed October 19, 2026 · Tier A
[2]About Us | Third Wave InnovationsThird Wave Innovations · undated page, accessed November 10, 2026 · Tier A
[3]Home | Third Wave InnovationsThird Wave Innovations · undated page, accessed November 10, 2026 · Tier A
[4]Case Studies | Third Wave InnovationsThird Wave Innovations · undated page, accessed November 10, 2026 · Tier A
[5]Security Awareness Training | Third Wave InnovationsThird Wave Innovations · undated page, accessed November 10, 2026 · Tier A

Trustifi full record

[1]Trustifi raises 25m series a to scale ai email security platform 302471421Trustifi via PR Newswire · prnewswire.com · published June 3, 2025 · Tier A
[2]ProductsTrustifi · trustifi.com · published September 15, 2026 · Tier A
[3]Integrations · Trustifi DocumentationTrustifi · undated page, accessed October 29, 2026 · Tier A
[4]Trustifi Email Security Reviews & Product DetailsG2 · undated page, accessed October 29, 2026 · Tier C
[5]Trustifi | Better Security for Email and Microsoft Office 365Trustifi · undated page, accessed November 3, 2026 · Tier A
[6]Email Anti Spoofing | Security SoftwareTrustifi · undated page, accessed November 3, 2026 · Tier A
[7]Email Security Services for Companies | AI-Powered Solutions | TrustifiTrustifi · undated page, accessed November 3, 2026 · Tier A
[8]Products and Features | TrustifiTrustifi · undated page, accessed November 3, 2026 · Tier A
[9]Outbound Email Security | TrustifiTrustifi · undated page, accessed November 3, 2026 · Tier A
[10]Collaboration Shield | TrustifiTrustifi · undated page, accessed November 3, 2026 · Tier A
[11]Account Takeover Protection | Compromised Account DetectionTrustifi · undated page, accessed November 3, 2026 · Tier A
[12]Email Security Awareness Training | TrustifiTrustifi · undated page, accessed November 3, 2026 · Tier A
[13]Advanced Cloud Email Archiving | TrustifiTrustifi · undated page, accessed November 3, 2026 · Tier A

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