CISO Tribune

Vendor comparison · 2 companies

Imperva vs Traceable AI

Imperva sells an Application Security Platform that protects against application and API attacks without impacting legitimate users. Traceable offers continuous discovery and posture insights for APIs and MCP tools to identify and manage security risks across modern AI applications. CISO Tribune files both under WAF and WAAP and API security. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

Change the companies

Up to four companies side by side.

  • Imperva
  • Traceable AI
Imperva vs Traceable AI: Products, Customers and Funding Compared
ImpervaImperva sells an Application Security Platform that protects against application and API attacks without impacting legitimate users.imperva.comTraceable AITraceable offers continuous discovery and posture insights for APIs and MCP tools to identify and manage security risks across modern AI applications.traceable.ai
What it sells
  • Web Application Firewall (WAF)[9][12]Imperva WAF protects applications in any environment, cloud or on-premises.
  • Advanced Bot Protection[4][5][9][11][17]Imperva Advanced Bot Protection protects websites, mobile apps and APIs from sophisticated automated attacks.
  • API Security[4][5][9][17]Imperva API Security provides continuous protection of all APIs.
  • DDoS Protection[5][9][12]Imperva’s advanced DDoS protection defends against volumetric, protocol-based and Layer 7 attacks.
  • Client-Side Protection[9][13]Imperva Client-Side Protection safeguards against client-side attacks like formjacking, digital skimming and Magecart.
  • AI Application Security[5][14]Imperva AI Application Security is engineered for the unique architecture of LLMs.
  • Data Security Fabric[15]Imperva Data Security Fabric is purpose-built for hybrid multicloud environments.
  • Content Delivery Network[9]Imperva's Secure Content Delivery Network (CDN) accelerates the delivery of content and applications.
  • Application & API Posture Management[1]Discovers applications and APIs and assesses their security posture and risk.
  • Application & API Security TestingTests applications and APIs for security weaknesses using contextual analysis.
  • Application & API ProtectionDetects attacks and protects running applications and APIs at runtime.
Categories
Headquarters
Redwood Shores, United States[3]Not stated on its pages
Founded
Not stated on its pagesNot stated on its pages
Ownership and funding
Owned by Thales[1][5][7][8][10]Privately held[4][7]
Named customers
Not stated on its pagesNot stated on its pages
Recent news
  • August 24, 2026Thales Imperva introduced the SSL Integration Center, a framework connecting Imperva Cloud WAF with certificate lifecycle management platforms, launching with a DigiCert integration.[19]
  • August 3, 2026Thales launched Imperva for AWS, which provides web application, API and bot protection for AWS environments.[6]
Not stated on its pages
G2 and Gartner Peer Insights
  • G2: listed, seen November 6, 2026[7]
  • Gartner Peer Insights: listed, seen November 6, 2026[8]
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
Who it fits
From its own pages, Imperva sells mainly to organizations that need to protect applications and APIs in public or private cloud, hybrid and on-premises environments. Imperva addresses retail organizations that need to protect customers' data and secure applications, APIs, and cloud networks. Imperva addresses businesses aiming to comply with PCI DSS 4.0 standards while defending against client-side attacks. Imperva describes support for compliance in highly regulated industries across hybrid and multicloud environments. Imperva describes a purpose-built solution to secure AI applications for homegrown GenAI.Traceable describes financial services and fintech organizations as subject to compliance mandates including PCI-DSS, FFIEC, GDPR, CCPA and CPRA. Traceable describes public agencies as increasing their use of APIs, and federal agencies as facing challenges in aligning API security to strategic plans, executive orders and mandates. A neobank subject to compliance and regulatory requirements made adoption of an API security platform a priority. Traceable provides security and data flow analytics for SOC teams, incident responders and threat hunters, and offers a range of deployment options for securing APIs across a digital enterprise.
Last verified
September 27, 2026October 16, 2026

Where they overlap

  • Imperva and Traceable AI are both filed under WAF and WAAP and API security.

Where they differ, field by field

  • Imperva's primary category is WAF and WAAP; Traceable AI's is API security.
  • Imperva is also filed under Bot and abuse management and DDoS protection. Traceable AI is also filed under Dynamic application security testing.
  • Imperva lists Web Application Firewall (WAF), Advanced Bot Protection, API Security, DDoS Protection, Client-Side Protection and 3 more. Traceable AI lists Application & API Posture Management, Application & API Security Testing and Application & API Protection.
  • Imperva is headquartered in Redwood Shores, United States.
  • Imperva is owned by Thales. Traceable AI is privately held.

What it sells: Imperva

What Web Application Firewall (WAF) does[9][12]
Imperva says managed rules written and tested by the Imperva Threat Research team before deployment allow more than 94% of Imperva customers to deploy the Imperva WAF in blocking mode. Imperva’s Attack Analytics automatically correlates thousands of security alerts into narratives. Imperva’s Terraform provider automates Cloud WAF deployments.
What Advanced Bot Protection does[4][5][9][11][17]
Advanced Bot Protection safeguards websites, mobile apps and APIs from bot attacks, including all OWASP 21 Automated Threats. Imperva says its multi-layered approach detects malicious bots by combining direct client interrogation, behavior analysis, machine learning, connection characteristics and threat intelligence feeds.
What DDoS Protection does[5][9][12]
Imperva offers a guaranteed 3-second mitigation SLA for Layers 3 and 4 DDoS attacks. Imperva DDoS Protection for Networks shields entire infrastructures with 13 Tbps of multi-terabit scrubbing capacity. Imperva DDoS Protection for Websites works alongside a cloud web application firewall (WAF) to block attacks and malicious bots.
What Client-Side Protection does[9][13]
Imperva Client-Side Protection enables security teams to manage client-side resources and JavaScript while streamlining compliance with PCI DSS 4.0 requirements 6.4.3 and 11.6.1. Client-Side Protection automatically blocks known malicious domains based on data from the Imperva Threat Research Team.
What Data Security Fabric does[15]
Imperva Data Security Fabric protects all your data assets. Imperva data security reveals critical insight including sensitive data location, users, access, and risk. Imperva offers out-of-the-box support for over 100 data repositories, on-prem or in cloud.

Questions about Imperva and Traceable AI

What do Imperva and Traceable AI sell?
Imperva sells Web Application Firewall (WAF), Advanced Bot Protection, API Security, DDoS Protection, Client-Side Protection and 3 more. Traceable AI sells Application & API Posture Management, Application & API Security Testing and Application & API Protection.
Are Imperva and Traceable AI in the same category?
They share WAF and WAAP and API security. Imperva's primary category is WAF and WAAP and Traceable AI's is API security.
Where are Imperva and Traceable AI headquartered?
Imperva is headquartered in Redwood Shores, United States.
Who owns Imperva and Traceable AI?
Imperva is owned by Thales. Traceable AI is privately held.
Who are Imperva and Traceable AI sold to?
From its own pages, Imperva sells mainly to organizations that need to protect applications and APIs in public or private cloud, hybrid and on-premises environments. Traceable describes financial services and fintech organizations as subject to compliance mandates including PCI-DSS, FFIEC, GDPR, CCPA and CPRA.
What have Imperva and Traceable AI announced recently?
August 24, 2026: Thales Imperva introduced the SSL Integration Center, a framework connecting Imperva Cloud WAF with certificate lifecycle management platforms, launching with a DigiCert integration.

About Imperva

Imperva sells an Application Security Platform that protects against application and API attacks without impacting legitimate users. Imperva Web Application Firewall (WAF) protects applications in any environment. Imperva Advanced Bot Protection protects websites, mobile apps and APIs from sophisticated automated attacks without impacting legitimate users.[4][9]

Imperva API Security provides continuous protection of all APIs using deep discovery and classification of sensitive data. Imperva DDoS Protection automatically mitigates DDoS attacks, safeguarding applications and networks while minimizing downtime. Imperva Client-Side Protection safeguards against client-side attacks like formjacking, digital skimming and Magecart and streamlines regulatory compliance with PCI DSS 4.0. Imperva's Secure Content Delivery Network (CDN) accelerates the delivery of content and applications while protecting against attacks.[9][13]

Imperva WAF protects applications in any environment, cloud or on-premises, and offers automated policy creation. Imperva says managed rules written and tested by the Imperva Threat Research team before deployment allow more than 94% of Imperva customers to deploy the Imperva WAF in blocking mode. Imperva’s Attack Analytics automatically correlates thousands of security alerts into narratives. Imperva’s Terraform provider automates Cloud WAF deployments.

Advanced Bot Protection safeguards websites, mobile apps and APIs from bot attacks, including all OWASP 21 Automated Threats. Imperva says its multi-layered approach detects malicious bots by combining direct client interrogation, behavior analysis, machine learning, connection characteristics and threat intelligence feeds. Imperva’s advanced DDoS protection defends against volumetric, protocol-based and Layer 7 attacks, with a 3-second SLA. Imperva offers a guaranteed 3-second mitigation SLA for Layers 3 and 4 DDoS attacks. Imperva DDoS Protection for Networks shields entire infrastructures with 13 Tbps of multi-terabit scrubbing capacity. Imperva DDoS Protection for Websites works alongside a cloud web application firewall (WAF) to block attacks and malicious bots.[11][12]

Imperva Client-Side Protection enables security teams to manage client-side resources and JavaScript while streamlining compliance with PCI DSS 4.0 requirements 6.4.3 and 11.6.1. Client-Side Protection automatically blocks known malicious domains based on data from the Imperva Threat Research Team. Client-Side Protection deployment uses the Imperva Cloud Application Security solution, with a fast detection process that starts within minutes. Imperva AI Application Security is engineered for the unique architecture of LLMs. AI Application Security operates as a SaaS reverse proxy positioned between applications and Large Language Models.[13][14]

Imperva Data Security Fabric is purpose-built for hybrid multicloud environments. Imperva provides centralized data security across legacy and modern cloud environments. Imperva data security reveals critical insight including sensitive data location, users, access, and risk. Imperva data security offers over 260 built-in integrations on an open platform to speed investigation and response. Imperva offers out-of-the-box support for over 100 data repositories, on-prem or in cloud.[15][16][18]

BSE uses Imperva Application Security and Imperva Data Security to help fortify its applications, APIs and data. Imperva Web Application Firewall, Advanced Bot Protection and API Security work together to stop malicious automation and protect retail business logic. Imperva Data Risk Analytics helps retailers comply with GDPR and CCPA requirements by using machine learning to identify suspicious data access. Imperva Cloud Security supports PCI and GDPR compliance mandates.[2][14][17]

Imperva on the record

Sources

Imperva full record

  1. [1]Thales completes acquisition imperva creating global leaderThales Group · thalesgroup.com · published December 4, 2023 · Tier A
  2. [2]AboutImperva · imperva.com · undated page, accessed September 27, 2026 · Tier A
  3. [3]Greg clark joins imperva board of directorsImperva · imperva.com · published June 4, 2014 · Tier A
  4. [4]Application securityImperva · imperva.com · published August 23, 2026 · Tier A
  5. [5]Cyber Security Leader | Imperva, Inc.Imperva · undated page, accessed October 25, 2026 · Tier A
  6. [6]Thales Launches Imperva for AWS to Help Organizations Protect Applications and APIsBusiness Wire · published August 3, 2026 · Tier A
  7. [7]Imperva Data Security Fabric Reviews & Product Details - G2G2 · undated page, accessed October 25, 2026 · Tier C
  8. [8]Thales Group (Imperva) Reviews - Gartner Peer InsightsGartner Peer Insights · undated page, accessed October 25, 2026 · Tier C
  9. [9]Best Application Security | Imperva WAAP ProtectionImperva · undated page, accessed November 6, 2026 · Tier A
  10. [10]Web Application Firewall (WAF) | Cloud & On-Prem | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  11. [11]Advanced Bot Protection | Stop Advanced Bots | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  12. [12]Advanced DDoS Protection & Mitigation Services | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  13. [13]Client-Side Protection | PCI 4.0 Compliance | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  14. [14]Enterprise AI & LLM Security | Stop Prompt Injection | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  15. [15]Data Security Solutions | Protecting Data Everywhere | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  16. [16]Plans and Services | Imperva Cyber SecurityImperva · undated page, accessed November 6, 2026 · Tier A
  17. [17]Retail & eCommerce Cyber Security | Secure Online Transactions | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  18. [18]Data Security Fabric | Protect All Data Types | ImpervaImperva · undated page, accessed November 6, 2026 · Tier A
  19. [19]Bring Your Own CA: Introducing the Thales Imperva SSL Integration Center, Featuring DigiCert Trust Lifecycle ManagerImperva · published August 24, 2026 · Tier A

Traceable AI full record

  1. [1]traceable.aiTraceable AI · traceable.ai · undated page, accessed October 16, 2026 · Tier A
  2. [2]Traceable AI Secures $30M Strategic Investment RoundBusiness Wire · businesswire.com · published May 1, 2024 · Tier A
  3. [3]Traceable: Intelligent Application and API Security at Enterprise ScaleTraceable AI · undated page, accessed November 10, 2026 · Tier A
  4. [4]Traceable Application & API Security PlatformTraceable AI · undated page, accessed November 10, 2026 · Tier A
  5. [5]Application & API Security for Financial Services - Traceable Application & API SecurityTraceable AI · undated page, accessed November 10, 2026 · Tier A
  6. [6]API Security TestingTraceable AI · undated page, accessed November 10, 2026 · Tier A
  7. [7]Public Sector API SecurityTraceable AI · undated page, accessed November 10, 2026 · Tier A
  8. [8]Addressing risks across your Application & API ecosystem - Traceable Application & API SecurityTraceable AI · undated page, accessed November 10, 2026 · Tier A
  9. [9]Traceable Customer TestimonialsTraceable AI · undated page, accessed November 10, 2026 · Tier A
  10. [10]Traceable Customer TestimonialsTraceable AI · undated page, accessed November 10, 2026 · Tier A

Spot a factual error? Request a correction.