CISO Tribune

Vendor comparison · 2 companies

Expel vs NINJIO

Expel sells managed detection and response (MDR) delivered through its Workbench platform, with 24x7 human analysts working in the security tools a customer already has. NINJIO sells personalized security coaching, cybersecurity awareness training and simulated phishing, all delivered on a human risk management platform. CISO Tribune files both under MDR and managed SOC. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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  • Expel
  • NINJIO
Expel vs NINJIO: Products, Customers and Funding Compared
ExpelExpel sells managed detection and response (MDR) delivered through its Workbench platform, with 24x7 human analysts working in the security tools a customer already has.expel.comNINJIONINJIO sells personalized security coaching, cybersecurity awareness training and simulated phishing, all delivered on a human risk management platform.ninjio.com
What it sells
  • Expel MDR[5][7]A managed detection and response service that works with the security tools a customer already has.
  • Ruxie[3][5]Expel's AI and automation engine used in its MDR service.
  • NINJIO AWARE[1][2][3]Microlearning episodes that teach users to identify and avoid cyber threats.
  • NINJIO SECURE CODE[1][2]AppSec training for software developers that fits into sprints and aligns with major frameworks.
Categories
Headquarters
Not stated on its pagesNot stated on its pages
Founded
Not stated on its pagesNot stated on its pages
Ownership and funding
Not stated on its pagesNot stated on its pages
Named customers
Not stated on its pagesNot stated on its pages
Recent news
Not stated on its pagesNot stated on its pages
G2 and Gartner Peer Insights
  • G2: listed, seen November 3, 2026[4]
  • Gartner Peer Insights: Not stated on its pages
  • G2: listed, seen November 10, 2026[12]
  • Gartner Peer Insights: Not stated on its pages
Who it fits
Not written yetFrom its own pages, NINJIO sells to organizations from small to mid-market to enterprise. For cybersecurity and IT teams, NINJIO offers the support of its cybersecurity experts. Customers can deliver NINJIO training through existing tech stacks such as global learning management systems, or through the NINJIO platform. NINJIO directs cybersecurity training at the legal sector, including its workforce, clients and supply chain.
Last verified
September 27, 2026November 4, 2026

Where they overlap

  • Expel and NINJIO are both filed under MDR and managed SOC.

Where they differ, field by field

  • Expel's primary category is MDR and managed SOC; NINJIO's is Security awareness training.
  • NINJIO is also filed under Human risk management and Email security.
  • Expel lists Expel MDR and Ruxie. NINJIO lists NINJIO AWARE and NINJIO SECURE CODE.

What it sells: Expel

What Expel MDR does[5][7]
Expel MDR provides 24x7 SOC monitoring, with analysts who investigate and respond. Expel says it connects to an existing stack and correlates threats across endpoint, identity, cloud, network, SaaS and more. Expel states a 14-minute mean time to remediate.
What Ruxie does[3][5]
Expel says Ruxie gathers evidence, enriches alerts and matches patterns in seconds. Expel analysts then investigate and make the critical calls.

What it sells: NINJIO

What NINJIO AWARE does[1][2][3]
NINJIO AWARE training uses microlearning cybersecurity awareness episodes so that users learn how to identify and avoid cyber threats. NINJIO releases a new episode each month that covers a real-world hack.

Questions about Expel and NINJIO

What do Expel and NINJIO sell?
Expel sells Expel MDR and Ruxie. NINJIO sells NINJIO AWARE and NINJIO SECURE CODE.
Are Expel and NINJIO in the same category?
They share MDR and managed SOC. Expel's primary category is MDR and managed SOC and NINJIO's is Security awareness training.
Who are Expel and NINJIO sold to?
From its own pages, NINJIO sells to organizations from small to mid-market to enterprise.

About Expel

Expel sells managed detection and response (MDR) delivered through its Workbench platform, with 24x7 human analysts working in the security tools a customer already has. Expel says its service is built so that technology makes it fast and humans make it accurate.[5]

Expel describes the service as managed detection and response with analysts who can be reached directly over Slack or Teams. Expel says customers connect Workbench to their existing stack, and Expel then correlates threats across endpoint, identity, cloud, network, SaaS and more. Expel says no agents need to be deployed and no rip-and-replace is required.[5]

Ruxie is the name Expel gives its AI and automation engine. Expel says Ruxie gathers evidence, enriches alerts and matches patterns so that Expel analysts can investigate and make the critical calls. Expel states a 14-minute mean time to remediate for its MDR service.[5]

Expel Workbench is the platform through which customers see Expel's work. Expel says customers can see every investigation and response in real time inside Workbench.[5]

Expel says its MDR covers cloud, endpoint, identity, network, SaaS, email and more, across more than 160 technology integrations. Expel names Microsoft, AWS, Google Cloud, CrowdStrike, Okta and Wiz among those integrations.[5][10]

Expel also offers email threat detection and response, in which Expel says it monitors the email environment 24x7. Expel says this works alongside Proofpoint, Mimecast, Abnormal Security and Sublime. Expel also describes MDR coverage of the AI attack surface, covering attacker use of AI, employee misuse of AI tools and attacks on customer-built AI systems, with detections mapped to MITRE ATLAS.[6][7]

Expel was started by practitioners. Dave Merkel is co-founder and Chief Executive Officer, Justin Bajko is a co-founder and Chief Strategy Officer, and Yanek Korff is a co-founder and Chief Operating Officer. Greg Notch is Chief Technology Officer.[8]

2. Expel says Workbench infrastructure runs on GCP and AWS in the U.S, and that alert data is retained up to 15 months, configurable per contract.[1][2][5][9]

Expel on the record

Sources

Expel full record

  1. [1]Workbench operations platformExpel · expel.com · published August 5, 2026 · Tier A
  2. [2]Expel announces 20 million in series b fundingExpel · expel.com · undated page, accessed September 27, 2026 · Tier A
  3. [3]Leading managed detection and response (MDR) provider | ExpelExpel · undated page, accessed October 24, 2026 · Tier A
  4. [4]Expel Reviews 2026: Details, Pricing, & Features - G2G2 · undated page, accessed October 24, 2026 · Tier C
  5. [5]Managed Detection and Response Services | Expel MDRExpel · undated page, accessed November 3, 2026 · Tier A
  6. [6]Email threat detection | ExpelExpel · undated page, accessed November 3, 2026 · Tier A
  7. [7]AI attack surface coverage | ExpelExpel · undated page, accessed November 3, 2026 · Tier A
  8. [8]Company | ExpelExpel · undated page, accessed November 3, 2026 · Tier A
  9. [9]Security and compliance support from your MDR | ExpelExpel · undated page, accessed November 3, 2026 · Tier A
  10. [10]Managed Security Solutions | ExpelExpel · undated page, accessed November 3, 2026 · Tier A

NINJIO full record

  1. [1]ninjio.comNINJIO · ninjio.com · undated page, accessed November 4, 2026 · Tier A
  2. [2]Why NINJIO Works: Human Risk Management That Changes BehaviorNINJIO · undated page, accessed November 10, 2026 · Tier A
  3. [3]Cybersecurity Awareness Training & Human Risk Management | NINJIONINJIO · undated page, accessed November 10, 2026 · Tier A
  4. [4]Human Risk Management Platform for Security Leaders | HRMNINJIO · undated page, accessed November 10, 2026 · Tier A
  5. [5]Compliance Training Made Simple | NINJIONINJIO · undated page, accessed November 10, 2026 · Tier A
  6. [6]Compliance & Culture Training That Changes Workplace BehaviorNINJIO · undated page, accessed November 10, 2026 · Tier A
  7. [7]Cybersecurity Awareness Training Services | Managed by NINJIONINJIO · undated page, accessed November 10, 2026 · Tier A
  8. [8]Scalable Cybersecurity Solutions | NINJIO: Built to GrowNINJIO · undated page, accessed November 10, 2026 · Tier A
  9. [9]Law Firm Cybersecurity Training & Data Protection | NINJIONINJIO · undated page, accessed November 10, 2026 · Tier A
  10. [10]Local Government Cybersecurity Case Studies | NINJIONINJIO · undated page, accessed November 10, 2026 · Tier A
  11. [11]Film & Entertainment Cybersecurity Case Studies | NINJIONINJIO · undated page, accessed November 10, 2026 · Tier A
  12. [12]NINJIO Security Awareness Reviews & Product DetailsG2 · undated page, accessed November 10, 2026 · Tier C

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