Bay vs KnowBe4

About KnowBe4

KnowBe4 sells attack simulation and training, email and collaboration security, and agent security through the KnowBe4 Platform. KnowBe4 says it protects humans, and now their AI agents too. KnowBe4 says its platform uses 15 years of behavioral data against threats including social engineering, prompt injection and shadow AI. KnowBe4 says it serves more than 70,000 organizations worldwide.^[6]

KnowBe4 describes its personalized education as helping people recognize threats, followed by realistic phishing and vishing simulations. KnowBe4's AI-Native Security Awareness Training gives academic institutions a path to reducing student-driven human risk. Real-Time Coaching sends a contextual SecurityTip to reinforce secure behavior when a student clicks a suspicious link or tries to access restricted content. AIDA automates training assignments, phishing simulations, policy quizzes and knowledge refreshers based on each student's individual risk profile. KnowBe4 says its agent security is powered by AIDA, short for Artificial Intelligence Defense Agents, and a proprietary Risk Score. KnowBe4 says it offers real-time visibility, automated threat detection and active AI agent control to eliminate AI security blind spots.^[5][6]

KnowBe4 Cloud Email Security is a suite of AI-driven products designed to detect and prevent advanced email threats across inbound and outbound communication. Defend detects and blocks phishing, ransomware and business email compromise with behavioral AI and self-learning threat models, and enhances Microsoft 365's built-in security. Prevent monitors outbound email in real time and alerts users to risky behavior, such as accidental sends or misdirected emails. Protect offers policy-based email encryption and automatically enforces an organization's security policies. KnowBe4 says its layered cloud defenses spot and stop phishing, malware and social engineering attacks. KnowBe4 Cloud Email Security delivers contextual banners and prompts at the point of risk, which KnowBe4 says augment security awareness and training through real-time teachable moments.^[5][10]

Defend combines AI-powered detection, real-time user education and actionable insights to protect against phishing threats. Defend inserts color-coded banners when an inbound email is flagged, providing risk explanations and teachable feedback. Defend rewrites links and checks them at time of click. Defend detects QR codes within email to warn users of quishing attempts. Defend includes sender policy verification lookup and validation for SPF, DKIM and DMARC. Defend filters graymail to a separate folder. Defend integrates into MS Outlook apps on Windows Desktop, Mac, iOS and Android, and with MS Safelinks. The KnowBe4 Defend and Microsoft Defender for Office 365 integration delivers threat management through API-based connectivity. Defend has an API that supports integration into a SIEM/SOAR. A Microsoft Sentinel connector is available on Azure marketplace for Native Microsoft customers.^[5][11]

Prevent uses machine learning to analyze emails in real time, focusing on sender behavior, content and recipients. Prevent is integrated with Microsoft Outlook and Office 365. Prevent alerts users when they receive or attempt to interact with domains less than 50 days old. Prevent Enterprise adds misdirected content detection, custom DLP policies and integration with Microsoft Azure Information Protection (Purview). Prevent Enterprise features are customized to an organization's DLP requirements and require Professional Services to implement.^[10][12]

Compliance Plus has a training library of 1000+ items of compliance training content. Compliance Plus offers targeted training for legislative and data privacy requirements, such as HIPAA, PCI and GDPR. With Compliance Plus, organizations can incorporate their own policies and procedures into brandable modules and upload SCORM-compliant training and video content to the KnowBe4 LMS. The KnowBe4 Student Edition enables academic institutions to prepare students to identify and prevent modern cyberattacks. Student Edition training content covers phishing, BYOD risks, password hygiene, social media risks, campus scams and off-campus data security.^[5][13]

BreachSim is a free tool from KnowBe4 to identify network vulnerabilities. BreachSim tests over 12 realistic data exfiltration scenarios following the MITRE ATT&CK framework. The Weak Password Test is a free tool to help IT Administrators know which users have passwords that are easily guessed. The Weak Password Test checks the Active Directory for several types of weak password-related threats and generates a report of users with weak passwords. KnowBe4's Security Culture Benchmarking Analysis Center provides analysis of security culture benchmarking data by industry, organizational size and geographical region.^[14][15][16]

Hood College used Student Edition to see an increase in reported phishing emails and to reduce clicking on phishing campaigns. Bridgewater State University is a KnowBe4 customer. The Mido Foundation equipped young learners to recognize and respond to real-world cyber threats with KnowBe4. One customer says it selected KnowBe4 Defend and Prevent as added security layers in its Microsoft 365 environment. The KnowBe4 CSM team assists in guiding customers through onboarding tasks at no additional cost. KnowBe4 Customer Success Managers work with customers to tailor program requirements based on organizational goals, objectives and desired outcomes. KnowBe4's Customer Success Team spans the globe.^{[3][5][6][10][11][13][17]}