CISO Tribune

Vendor comparison · 2 companies

Bay vs Jamf

Bay is an AI agent security platform that gives enterprises visibility into every agent across devices, browsers and cloud workloads, and control over what those agents do in real time. Jamf sells Apple device management and security software for organizations that run Mac, iPhone, iPad, Apple Watch, Vision Pro and Apple TV devices. CISO Tribune files both under Endpoint management and application control. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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  • Bay
  • Jamf
Bay vs Jamf: Products, Customers and Funding Compared
BayBay is an AI agent security platform that gives enterprises visibility into every agent across devices, browsers and cloud workloads, and control over what those agents do in real time.bay.ioJamfJamf sells Apple device management and security software for organizations that run Mac, iPhone, iPad, Apple Watch, Vision Pro and Apple TV devices.jamf.com
What it sells
  • Bay[1][2][3][4][5][6][7][8][9]Bay is an AI agent security platform covering agents on devices, in browsers and in cloud workloads. Bay returns allow, ask, steer or block decisions on agent actions at runtime.
  • Lighthouse[6]Lighthouse is Bay's embedded agentic system that drafts policy from an organization's own agent activity.
  • Wave[3]Wave is the ephemeral binary Bay uses to deploy through an existing MDM or EDR.
  • Jamf Pro[4][5][8][10][11]Apple device management and security for Mac, iPhone, iPad and Apple TV.
  • Jamf Compliance Editor[5]A free Jamf Pro add-on utility for compliance baselines on Apple devices.
Categories
Headquarters
Not stated on its pagesMinneapolis, United States
Founded
Not stated on its pagesNot stated on its pages
Ownership and funding
Not stated on its pagesOwned by Francisco Partners since 2026[2][4][6][7]
Named customers
Not stated on its pagesNot stated on its pages
Recent news
Not stated on its pages
  • September 14, 2026Jamf announced same-day support for Apple's macOS Golden Gate 27, iOS 27, iPadOS 27, tvOS 27, visionOS 27 and watchOS 27 as those releases became generally available.[12]
  • June 30, 2026Jamf announced that its AI Governance capability is now available.[13]
G2 and Gartner Peer Insights
  • G2: Not stated on its pages
  • Gartner Peer Insights: Not stated on its pages
  • G2: listed, seen November 4, 2026[6]
  • Gartner Peer Insights: Not stated on its pages
Who it fits
Not written yetFrom its own pages, Jamf sells mainly to organizations that use Apple devices, whether they have a handful of devices or very large fleets. Jamf offers purpose-built Apple device management and security for schools. Jamf offers a small business solution for Mac and mobile devices. Jamf Compliance Editor speaks to regulated industries and government agencies that must harden and secure endpoints.
Last verified
November 5, 2026September 27, 2026

Where they overlap

  • Bay and Jamf are both filed under Endpoint management and application control.

Where they differ, field by field

  • Bay's primary category is AI model and agent security; Jamf's is Endpoint management and application control.
  • Bay is also filed under Workforce AI usage security. Jamf is also filed under Mobile security.
  • Bay lists Bay, Lighthouse and Wave. Jamf lists Jamf Pro and Jamf Compliance Editor.
  • Jamf is headquartered in Minneapolis, United States.
  • Jamf is owned by Francisco Partners, since 2026.

What it sells: Bay

What Bay does[1][2][3][4][5][6][7][8][9]
Bay maps every agent, MCP server, extension, model and skill on devices on its first scan. Bay builds a contextual entity graph of the users, MCP servers, SaaS apps and access connected to each agent. Bay deploys with one script through an existing MDM and does not require a proxy. Bay keeps full transcripts of prompts, actions and MCP calls.
What Lighthouse does[6]
Lighthouse drafts policy from an organization's own agent activity. Users answer 7 questions about risk appetite, and Lighthouse recommends a setting for each question and builds the policy. Bay replays 30 days of agent history to show what a policy would do before enforcement.
What Wave does[3]
Bay is agentless and deploys through an existing MDM or EDR using Wave, an ephemeral binary. There is no persistent agent to maintain and no proxy in the path.

What it sells: Jamf

What Jamf Pro does[4][5][8][10][11]
Jamf Pro helps IT teams configure, protect and patch devices using native Apple features. It provisions Mac, iPhone, iPad or Apple TV with zero-touch deployment and collects hardware, software and security configuration details from Apple devices. It uses Declarative Device Management for device settings, commands, app installations and restrictions. It is available with Jamf for Mac or Jamf for Mobile.
What Jamf Compliance Editor does[5]
Jamf Compliance Editor gives macOS, iOS, iPadOS and visionOS system administrators a way to establish and manage compliance baselines on their fleet of Apple devices. It is built on the macOS Security Compliance Project hosted by NIST. It produces PDF, Excel, HTML and Adoc files for audit review.

Questions about Bay and Jamf

What do Bay and Jamf sell?
Bay sells Bay, Lighthouse and Wave. Jamf sells Jamf Pro and Jamf Compliance Editor.
Are Bay and Jamf in the same category?
They share Endpoint management and application control. Bay's primary category is AI model and agent security and Jamf's is Endpoint management and application control.
Where are Bay and Jamf headquartered?
Jamf is headquartered in Minneapolis, United States.
Who owns Bay and Jamf?
Jamf is owned by Francisco Partners, since 2026.
Who are Bay and Jamf sold to?
From its own pages, Jamf sells mainly to organizations that use Apple devices, whether they have a handful of devices or very large fleets.
What have Bay and Jamf announced recently?
September 14, 2026: Jamf announced same-day support for Apple's macOS Golden Gate 27, iOS 27, iPadOS 27, tvOS 27, visionOS 27 and watchOS 27 as those releases became generally available.

About Bay

Bay is an AI agent security platform that gives enterprises visibility into every agent across devices, browsers and cloud workloads, and control over what those agents do in real time. Bay describes AI endpoint security as protection for the AI agents, coding assistants and MCP servers running on employee devices. Bay was founded by three engineers who spent their careers in endpoint and API security. Bay is a Series A stage company.[2][3]

Teams run agents like Claude Code, Codex, Gemini CLI and GitHub Copilot in clusters, cloud workspaces and hosted sessions.[5]

Bay finds and maps agents first. On the first scan, Bay maps every agent, MCP server, extension, model and skill on devices, including ones nobody approved. Bay finds every agent, extension, CLI tool, MCP server, skill and model on employee devices. Bay builds a contextual entity graph of how everything connects: the user behind each agent, the MCP servers and SaaS apps it touches, and the access it holds. Bay scans every agent, package, extension, MCP server and skill for malicious indicators before approval. In the browser, Bay brings shadow AI into view, covering chatbots, extensions and embedded SaaS agents. In cloud environments, Bay discovers agents across virtual machines, Kubernetes, Coder workspaces and hosted sessions.[1][3][5][6][7]

Lighthouse, Bay's embedded agentic system, drafts policy from an organization's own agent activity. Users answer 7 questions about risk appetite, and Lighthouse recommends a setting for each question and builds the policy. Policies can be scoped by IdP group, device or runtime, and can set which MCP servers can read or write. Before enforcement, Bay replays 30 days of agent history to show what a policy would do before any user is affected. Bay also lets teams run any policy in simulation mode to see what it would allow, ask or block. At runtime, Bay enforces guardrails inline with the agentic action and returns allow, ask, steer or block in milliseconds. Bay can also prevent prompt injection attempts at runtime.[6]

Bay keeps records of agent activity. Bay keeps full transcripts of prompts, actions and MCP calls, traceable to the person behind each session. A metadata-only mode in Bay keeps prompts on the device when they must not leave it. Bay ties every prompt and agent action to a real identity, corporate or personal. Bay logs every policy change and agent action with who approved it and whether a person or an agent took it. Every decision in Bay is logged against the policy behind it, ready for auditors. Bay connects to an identity provider, so every policy applies to the right people and groups.[5][6][7][8]

Bay also checks configuration. Bay checks how every agent and AI tool is set up, across devices and cloud workloads, so risky settings can be fixed before an agent puts them to use. Bay spots bypass-permissions mode, sandboxes switched off and unrestricted tool access, rates how serious each one is and shows how to fix it. Bay finds the credentials, tokens and secrets that agents and MCP servers can read.[9]

Bay deploys with one script through an existing MDM and does not require a proxy to route traffic through. Bay deploys through an existing MDM or EDR using Wave, an ephemeral binary, so there is no persistent agent to maintain. Bay tells corporate AI accounts from personal ones, including in personal Chrome profiles. Bay's enterprise customers include Micron Technology, Peloton and ClickUp.[1][2][3][6][7][8]

Bay on the record

Sources

Bay full record

  1. [1]bay.ioBay · bay.io · undated page, accessed November 5, 2026 · Tier A
  2. [2]Security Researcher — Careers at BayBay · undated page, accessed November 10, 2026 · Tier A
  3. [3]AI Endpoint Security — BayBay · undated page, accessed November 10, 2026 · Tier A
  4. [4]About — BayBay · undated page, accessed November 10, 2026 · Tier A
  5. [5]Cloud Workspaces — BayBay · undated page, accessed November 10, 2026 · Tier A
  6. [6]Platform — BayBay · undated page, accessed November 10, 2026 · Tier A
  7. [7]Browser — BayBay · undated page, accessed November 10, 2026 · Tier A
  8. [8]AI Governance & Compliance — BayBay · undated page, accessed November 10, 2026 · Tier A
  9. [9]AI Security Posture — BayBay · undated page, accessed November 10, 2026 · Tier A

Jamf full record

  1. [1]ProductsJamf · jamf.com · undated page, accessed September 27, 2026 · Tier A
  2. [2]Tm264539d2 ex99 1Jamf via SEC EDGAR · sec.gov · published January 30, 2026 · Tier A
  3. [3]PrivacyJamf · jamf.com · undated page, accessed September 27, 2026 · Tier A
  4. [4]Jamf Apple Device Management. Mac iPad iPhone TV Apple MDMJamf · undated page, accessed October 25, 2026 · Tier A
  5. [5]Establishing Compliance Baselines with Compliance EditorJamf · undated page, accessed October 25, 2026 · Tier A
  6. [6]Jamf Reviews 2026: Details, Pricing, & Features | G2G2 · undated page, accessed October 25, 2026 · Tier C
  7. [7]Jamf Reviews, Ratings & Features 2026 | Gartner Peer InsightsGartner Peer Insights · undated page, accessed October 25, 2026 · Tier C
  8. [8]Jamf Pro. Apple Mobile Device Management & MDM SoftwareJamf · undated page, accessed November 4, 2026 · Tier A
  9. [9]Generative AI Governance on Mac: See and Govern Shadow AI at ScaleJamf · undated page, accessed November 4, 2026 · Tier A
  10. [10]Getting startedJamf · undated page, accessed November 4, 2026 · Tier A
  11. [11]Jamf | Information Security - We practice what we preach.Jamf · undated page, accessed November 4, 2026 · Tier A
  12. [12]Jamf announces same-day support for macOS Golden Gate 27, iOS 27 and other OS 27 releasesJamf · published September 14, 2026 · Tier A
  13. [13]AI governance for Mac: AI usage managementJamf · published June 30, 2026 · Tier A

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