CISO Tribune

Vendor comparison · 2 companies

Adaptive Security vs Keepnet Labs

Adaptive Security sells a platform that consolidates security awareness training, phishing simulations, email security, AI governance and human risk monitoring. Keepnet Labs sells security awareness training and multi-channel phishing simulations. CISO Tribune files both under Security awareness training. This page sets the two records side by side: what each sells, where it is based, who owns and funds it, the customers it names and its recent news, each fact numbered to its source.

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  • Adaptive Security
  • Keepnet Labs
Adaptive Security vs Keepnet Labs: Products, Customers and Funding Compared
Adaptive SecurityAdaptive Security sells a platform that consolidates security awareness training, phishing simulations, email security, AI governance and human risk monitoring.adaptivesecurity.comKeepnet LabsKeepnet Labs sells security awareness training and multi-channel phishing simulations.keepnetlabs.com
What it sells
  • Security Awareness Training[2][3][14][23]Interactive training modules covering AI threats, phishing, voice cloning, and compliance.
  • Phish Triage[2][3][17]Classifies employee-reported emails and takes action on them.
  • Compliance[2][3][21]Compliance and policy training for frameworks such as HIPAA, GDPR, PCI-DSS and CCPA.
  • Phishing Simulator[1][2][7][9]Runs email phishing simulations.
  • Vishing assessment[15]Live calls from experienced social engineers to test verification.
Categories
Headquarters
New York, United States[1]London, United Kingdom
Founded
2024[1][17]2017[1]
Ownership and funding
Privately held[1][12][13]Not stated on its pages
Named customers
Not stated on its pagesNot stated on its pages
Recent news
  • October 6, 2026Adaptive Security was named to Fast Company's 2026 Next Big Things in Tech list.[11]
  • June 9, 2026Adaptive Security announced a 15-video security awareness training series starring Conan O'Brien, available to its current enterprise customers.[23]
  • April 23, 2026Adaptive Security published a product update announcing a beta release of its AI Governance capability.[10]
  • December 16, 2025Adaptive Security announced an $81 million Series B with new investors NVIDIA, Bain Capital Ventures, Capital One Ventures and Citi Ventures, plus existing investors.[9]
Not stated on its pages
G2 and Gartner Peer Insights
  • G2: listed, seen October 26, 2026[13]
  • Gartner Peer Insights: Not stated on its pages
Who it fits
From its own pages, Adaptive Security sells mainly to organizations that want training, simulations, email security and AI governance in one platform. Its enterprise material addresses security teams that use separate tools for each of those functions. Its healthcare material addresses training staff at healthcare organizations, and it describes a hospital and a bank among its customers. Its pages address lean IT and security teams as well as established SOCs.Keepnet Labs says any team that takes calls can be included in a vishing assessment, with the help desk requested most. Keepnet Labs organises published customer numbers by sector. Keepnet Labs prices its plans per employee per month, billed annually, and customers can buy through a Keepnet partner. Keepnet Labs lists hosting regions of the UK, EU, US, Canada, the UAE and Türkiye.
Last verified
September 27, 2026September 27, 2026

Where they overlap

  • Adaptive Security and Keepnet Labs are both filed under Security awareness training.

Where they differ, field by field

  • Adaptive Security's primary category is Security awareness training; Keepnet Labs's is Human risk management.
  • Adaptive Security is also filed under Email security and AI governance. Keepnet Labs is also filed under Threat intelligence and Incident response and forensics.
  • Adaptive Security lists Security Awareness Training, Phish Triage and Compliance. Keepnet Labs lists Phishing Simulator and Vishing assessment.
  • Adaptive Security is headquartered in New York, United States. Keepnet Labs is headquartered in London, United Kingdom.
  • Adaptive Security was founded in 2024. Keepnet Labs was founded in 2017.
  • Adaptive Security is privately held.

What it sells: Adaptive Security

What Security Awareness Training does[2][3][14][23]
Training modules are drawn from a library of over 1,000 resources. Triggered and one-time campaigns run automatically, with completion tracked across the organization. Customers can build custom modules from their own policies using Adaptive's AI content creator.
What Phish Triage does[2][3][17]
The Phish Alert Button and AI-powered Phish Triage classify employee-reported emails and automatically take action. Phish Triage remediates confirmed threats and notifies affected employees.
What Compliance does[2][3][21]
Pre-built tracks cover HIPAA, GDPR, PCI-DSS, CCPA, and more. Customers can upload a policy document or describe a requirement to generate training with AI. Audit-ready reports show completions and scores by framework, employee, and date.

What it sells: Keepnet Labs

What Phishing Simulator does[1][2][7][9]
Phishing Simulator runs email phishing simulations. Phishing Simulator provides templates across languages and difficulty levels.
What Vishing assessment does[15]
A Keepnet vishing assessment is a set of live calls from experienced social engineers to employees, using pretexts the customer approves. Senior Keepnet social engineers hold the calls themselves, with no AI voices.

Questions about Adaptive Security and Keepnet Labs

What do Adaptive Security and Keepnet Labs sell?
Adaptive Security sells Security Awareness Training, Phish Triage and Compliance. Keepnet Labs sells Phishing Simulator and Vishing assessment.
Are Adaptive Security and Keepnet Labs in the same category?
They share Security awareness training. Adaptive Security's primary category is Security awareness training and Keepnet Labs's is Human risk management.
Where are Adaptive Security and Keepnet Labs headquartered?
Adaptive Security is headquartered in New York, United States. Keepnet Labs is headquartered in London, United Kingdom.
When were Adaptive Security and Keepnet Labs founded?
Adaptive Security was founded in 2024. Keepnet Labs was founded in 2017.
Who owns Adaptive Security and Keepnet Labs?
Adaptive Security is privately held.
Who are Adaptive Security and Keepnet Labs sold to?
From its own pages, Adaptive Security sells mainly to organizations that want training, simulations, email security and AI governance in one platform. Keepnet Labs says any team that takes calls can be included in a vishing assessment, with the help desk requested most.
What have Adaptive Security and Keepnet Labs announced recently?
October 6, 2026: Adaptive Security was named to Fast Company's 2026 Next Big Things in Tech list.

About Adaptive Security

Adaptive Security sells a platform that consolidates security awareness training, phishing simulations, email security, AI governance and human risk monitoring. Adaptive Security says its products work together or stand alone.[2][3][14]

Adaptive Security says adversaries use AI and LLMs to rapidly generate sophisticated social engineering attacks that exploit organizational complexity at every level. For enterprises, Adaptive Security describes threats that include executive impersonation targeting finance and leadership teams, AI-generated spear phishing built from OSINT data, deepfake voice and video attacks, and inbound email threats that existing gateways miss. Adaptive Security describes attacks that arrive via email, SMS, voice, and video.[2][3][14]

Security Awareness Training consists of interactive training modules covering AI threats, phishing, voice cloning, and compliance, drawn from a library of over 1,000 resources. Triggered and one-time campaigns in Security Awareness Training run automatically, with completion tracked across the organization. Adaptive Security supports custom modules built from a customer's own policies using Adaptive's AI content creator. Adaptive Security says its healthcare training modules are designed to be completed in under 10 minutes. Adaptive Security integrates with Workday, ADP, and other common LMS platforms used in healthcare environments, and supports SCORM exports for organizations that need to push content into an existing learning management system.[2][3][5]

Phishing Simulations recreate the people, channels, and business situations employees trust. Adaptive Security simulates every major attack vector, including email phishing, SMS, voice calls, and deepfake video attacks. When someone fails a simulation, Adaptive Security delivers a short micro-lesson explaining exactly what to look for next time. Podium uses Adaptive Security's realistic voice and SMS phishing simulations alongside automated training campaigns, custom content, and integrations with Okta and Slack.[4][5][15][16]

Adaptive Security's Email Security re-analyzes every inbound message after native filtering to catch the attacks that reach the inbox anyway, then remediates them automatically. Threats are broken out by type: credential phishing, callback phishing, business email compromise, extortion, and malicious payloads. Adaptive Email Security detects and removes phishing attacks, including threats employees never report, and can investigate and remove detected threats across affected inboxes, including messages that have already been delivered. Adaptive Email Security examines who is making a request, how they communicate, and the business context behind the message to identify fraud that may contain no malicious link or attachment.[2][15][18]

The Phish Alert Button and AI-powered Phish Triage classify employee-reported emails and automatically take action. Adaptive Phish Triage automatically classifies and resolves high-confidence reports, allowing the security team to focus on messages that require attention. Adaptive Security can send verdicts and relevant context to supported downstream security workflows through integrations.[2]

Adaptive AI Governance builds a clear view of AI activity across a customer's organization. Adaptive Security says customers can see how employees use AI, prevent sensitive data exposure, and apply context-aware policies across browsers, desktop apps, and developer workflows. Adaptive Security defines shadow AI as the use of AI tools, accounts, or workflows that an organization has not approved or cannot properly see and govern. Adaptive Security distinguishes personal and company AI accounts used in browser-based workflows.[19][20]

For compliance training, Adaptive Security offers pre-built tracks for HIPAA, GDPR, PCI-DSS, CCPA, and more, with state and country-specific content in 40+ localized languages. Customers can upload a policy document or describe a requirement to generate training with AI. Adaptive Security exports audit-ready reports with completions and scores by framework, employee, and date.[3][21]

Adaptive Security says it is SOC 2 Type II certified, HIPAA compliant, and GDPR compliant. Adaptive Security connects to a customer's HRIS and identity provider so employee groups stay in sync automatically as people join, leave, or change roles. Adaptive Security describes Lake City Bank and Bay Federal among its customers, and says First Liberty achieved 98% security training completion, with staff finishing in about a day.[2][3][4][5][6][7][8][14][18][21][22]

Adaptive Security on the record

Sources

Adaptive Security full record

  1. [1]Openai backed adaptive security named to fortunes cyber 60 list 302600736Adaptive Security via PR Newswire · prnewswire.com · published October 31, 2025 · Tier A
  2. [2]Protect Against Deepfakes and AI-Powered Attacks | Adaptive SecurityAdaptive Security · undated page, accessed September 27, 2026 · Tier A
  3. [3]Finance | Adaptive SecurityAdaptive Security · undated page, accessed October 23, 2026 · Tier A
  4. [4]Education | Adaptive SecurityAdaptive Security · undated page, accessed October 23, 2026 · Tier A
  5. [5]Healthcare | Adaptive SecurityAdaptive Security · undated page, accessed October 23, 2026 · Tier A
  6. [6]Government | Adaptive SecurityAdaptive Security · undated page, accessed October 23, 2026 · Tier A
  7. [7]Hospitality | Adaptive SecurityAdaptive Security · undated page, accessed October 23, 2026 · Tier A
  8. [8]Sports | Adaptive SecurityAdaptive Security · undated page, accessed October 23, 2026 · Tier A
  9. [9]Our Series B, and the Future of Security Awareness in the Age of AIAdaptive Security · published December 16, 2025 · Tier A
  10. [10]AI Governance (Beta)Adaptive Security · published April 23, 2026 · Tier A
  11. [11]Adaptive Security Named to Fast Company's 2026 Next Big Things in Tech ListAdaptive Security · published October 6, 2026 · Tier A
  12. [12]Adaptive Security Reviews 2026: Details, Pricing, & Features - G2G2 · undated page, accessed October 23, 2026 · Tier C
  13. [13]Adaptive Security Reviews, Ratings & Features 2026 | Gartner Peer InsightsGartner Peer Insights · undated page, accessed October 23, 2026 · Tier C
  14. [14]Enterprise | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  15. [15]Payment & Vendor Fraud Prevention | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  16. [16]Deepfake & AI Impersonation Protection | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  17. [17]Automated Phishing Response | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  18. [18]Credential Phishing Protection | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  19. [19]AI Governance & Data Protection | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  20. [20]Browser Security | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  21. [21]Compliance & Policy Training | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  22. [22]Executive Risk Reduction | Adaptive SecurityAdaptive Security · undated page, accessed November 4, 2026 · Tier A
  23. [23]Conan O'Brien Teams Up With Adaptive Security To Fight AI Threats with LaughsPR Newswire · published June 9, 2026 · Tier A

Keepnet Labs full record

  1. [1]About usKeepnet Labs · keepnetlabs.com · published July 23, 2024 · Tier A
  2. [2]Phishing simulatorKeepnet Labs · keepnetlabs.com · published September 24, 2026 · Tier A
  3. [3]Threat intelligenceKeepnet Labs · keepnetlabs.com · published March 19, 2025 · Tier A
  4. [4]Phishing incident responseKeepnet Labs · keepnetlabs.com · published August 25, 2026 · Tier A
  5. [5]Privacy policyKeepnet Labs · doc.keepnetlabs.com · undated page, accessed September 27, 2026 · Tier A
  6. [6]About Us | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  7. [7]Human Risk Management Platform for Cybersecurity | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  8. [8]Vishing as a Service: Managed Live-Human Calls - KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  9. [9]Security Awareness Training Pricing & Plans | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  10. [10]Customer Case Studies: Phishing Simulation Results | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  11. [11]Cybersecurity Platform Features & Benefits: User Management & Automation | KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  12. [12]Integrations - KeepnetKeepnet Labs · undated page, accessed October 26, 2026 · Tier A
  13. [13]Keepnet Labs Reviews 2026: Details, Pricing, & Features - G2G2 · undated page, accessed October 26, 2026 · Tier C
  14. [14]Voice delivery Integration - KeepnetKeepnet · undated page, accessed November 10, 2026 · Tier A
  15. [15]Vishing Assessment: Social Engineering by Phone | KeepnetKeepnet · undated page, accessed November 10, 2026 · Tier A

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